Course variations
| Study mode | Duration | Tuition fees | Start date | Venue | Request free info |
| Full Time | 12 Month(s) | S$ 11,770 (US$ 9,734) for the entire course | Contact provider |
Marketing Institute ...
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| Part Time | 18 Month(s) | Contact provider | Contact provider |
Marketing Institute ...
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| Part Time | 18 Month(s) | Contact provider | Contact provider |
Marketing Institute ...
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Course summary
This course is a professional marketing programme specially designed for those who wish to upgrade their knowledge and skills in sales and marketing, and to further their career. Previously known as DSM, it is widely recognised in Singapore as the professional sales or marketing manager's passport to a career in sales or marketing for over 20 years. The DSMM programme aims to provide students with a managerial orientation towards sales and marketing. It covers all relevant topics that an informed sales and marketing professional needs to know, as well as providing insights to issues faced in strategic, tactical and administrative marketing.
Program modules
The modules are DSM 101 Marketing Principles; DSM 301 Management and Organisation; DSM 103 Business Economics; DSM 201 Consumer Behaviour; DSM 202 Financial and Managerial Accounting; DSM 203 Sales Management; DSM 102 Statistics for Marketing; DSM 302 Marketing Practices and Business Law; DSM 401 International Marketing; DSM 303 Marketing Research; DSM 402 Marketing Communications; DSM 403 Strategic Marketing: Case Analysis and Decisions.
Entry requirement for international students
Applicants must possess any one of the following qualifications: two GCE 'A' level and two GCE 'AO' level credits; Higher National ITE Certificate (Higher NITEC) / ITC; LCCI Diploma in Marketing (Level 3) with three GCE 'O' level credits and minimum two years of working experience; MISTC Certificate in Sales and Marketing (CSM); Upper secondary school education (year 12 or A levels equivalent). Matured applicants who do not possess the above qualifications but have relevant work experience may also be considered upon approval of Partner University.
Qualification
Diploma
Awarding body
Marketing Institute of Singapore Training Centre (MIS)
About Marketing Institute of Singapore Training Centre (MIS)
The Marketing Institute of Singapore (MIS) was established in 1973 as the national body for sales and marketing. It is a not-for-profit organisation that serves as a hub for students, professionals, and organisations interested in sales and marketing to congregate, network, and exchange knowledge. The Institute believes in promoting marketing as a philosophy and developing students holistically with its robust academic framework. The qualifications awarded by MIS read more
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While Hotcourses makes every effort to ensure course information is correct at time it is submitted, all information is indicative only and course details are subject to change. Please check all details with Marketing Institute of Singapore Training Centre (MIS)
