Course variations

Course summary

This program complements the student’s traditional training with digital skills. Students learn to use various software programs to create interactive and time-based media that target a specific market and objective. Students in the Multimedia/Web Design area develop expertise in the use of computers to manipulate images, prepare print layouts and create web designs. Through the projects assigned, students apply graphic design concepts using typography, photography, illustration, web programming, interface design, video and animation. Students are also trained in image processing, color correction and three-dimensional model building. All of these skills are applied to class assignments that require students to identify a target market, develop a concept for that market and clearly communicate that concept both visually and verbally. The ability to manage workflow and multiple deadlines is essential in progressing from concept to output. During their studies, students will produce a body of work that demonstrates their expertise in developing interactive and time- based presentations displaying awareness of context of display, non-linear linking structures, time-based media and user-oriented navigational systems.

Program modules

The modules are Semester 1: Fundamentals of Art I 5; Beginning Life Drawing I 5; English Language Arts I 3; Freshman Seminar 1; Semester 2: Fundamentals of Art II 5; Beginning Life Drawing II 5; Anatomy 3; Semester 3: Introduction to 2-D Design 5; Digital Graphic Foundations 5; English Language Arts II 3; Art History Survey I 3; Semester 4: Electronic Imaging 5; 2-D Computer Animation and Digital Video I 5; Art History Survey II 3; (One of four) Film and Society; Film and Society: World Cultures; Contemporary Visual Culture; or Art and Activism 3; Semester 5: Web Design I 5; Intermediate 2-D Design and Typography 5; Quantitative Literacy 3; Marketing 3; Semester 6: 2-D Animation and Digital Video II 5; Multimedia I: Interactive Graphics 5; (One of three) Intro to Lab Science; Vision, Light and Color; or Advanced Anatomy 3; (One of seven) Survey of American Illustration; History of Graphic Design; 20th Century and Contemporary Art History; Art History: Renaissance and Baroque; Art History: Art and Technology; Art History: Rococo and Neo-Classical; or World Art 3; Semester 7: (One of two) Web Design II or Multimedia Scripting Advanced Interactive Programming 5; Studio Elective 200/300 or 400 level 5; Studio Elective 200/300 or 400 level 5; Semester 8: (One of three) Advanced Multimedia and Web Design Projects; Multimedia Web Video: Interactive Media and Video Integration; or Internship 5; Portfolio: Visual Communications 5; (One of four) Film and Society; Film and Society: World Cultures; Contemporary Visual Culture; or Art and Activism 3; Professional Writing 3.

Entry requirement for international students

Applicants whose native language is not English can submit the results of the Test of English as a Foreign Language (TOEFL). The minimum acceptable TOEFL scores are 500 paper-based total, 173 computer-based total and 61 Internet-based total.

Qualification

Bachelor degree

Awarding body

American Academy Of Art

Department name

American Academy of Art