Course variations

Course summary

This program is designed to provide students with superior conceptual foundation and managerial skills. It is attuned to the business arena in the Dallas-Fort Worth region and across the nation. It provides students with the breadth of a traditional MBA coupled with the ability to specialize in marketing. The curriculum is designed to provide them with an excellent conceptual foundation and managerial skills. An MBA with a concentration in marketing supports growth and development from two perspectives. One, if they have an established career path, the marketing concentration provides them the opportunity to gain the broader, more general perspective necessary for promotion to leading managerial positions. Or, if they are preparing for the business world, the combination of an undergraduate degree with an MBA concentration in marketing provides an excellent foundation for additional career opportunities. Career possibilities include: account manager, advertising executive, assistant or senior product manager, associate brand manager, brand manager, buyer, customer affairs manager, director of business development, manager, logistics planning, market researcher, marketing consultant, merchandising analyst, merchandising specialist/manager, MIS project leader, new product manager, public relations representative, purchasing agent, research analyst, retail marketing manager, sales manager, senior marketing analyst

Program modules

The modules include ACCT 5020 (3 hrs.) Accounting Principles (Financial), BCIS 5090 (1.5 hrs.) Intro. to Business Computer Info. Systems, BLAW 5050 (1.5 hrs.) Legal, Reg. and Ethical Env. of Business , DSCI 5010 (1.5 hrs.) Statistical Analysis, ECON 5000 (3 hrs.) Economic Concepts, FINA 5040 (1.5 hrs) Intro. to Finance and Financial Mathematics, MATH 1190 (3 hrs.) Business Calculus (or other calc. course), MGMT 5070 (1.5 hrs.) Management Issues, MKTG 5000 (1.5 hrs.) Marketing Concepts, ACCT 5130 (3 hrs.) Accounting for Management, DSCI 5180 (3 hrs.) Introduction to Decision Making, FINA 5170 (3 hrs.) Financial Management, MKTG 5150 ( 3 hrs.) Marketing Management, MGMT 5140 (3 hrs.) Organizational Behavior and Analysis, BUSI 5190 (3 hrs.) Administrative Strategy (take in last semester), MKTG 5250 Information for Strategic Marketing Decisions, MKTG 5850 Effective Marketing Planning in Dynamic Environments, MKTG 5200 Customer Behavior, MKTG 5550 Decision Marketing in Global Markets, MKTG 5875 Marketing Rights and Responsibilities, LSCM 5300 Strategic Supply Chain Management, LSCM 5560 Strategic Logistics Management.

Entry requirement for international students

Students must hold a bachelor’s degree or its equivalent from a regionally accredited institution. Students should have a 2.8 grade point average or higher on all undergraduate work or a 3.0 GPA on the last 60 hours of their undergraduate degree or a 3.4 GPA on their master's degree. International students should have obtained a minimum TOEFL score of 79 (Internet-based), score of 550 (Paper-based) and score of 213 (Computer-based) and a minimum IELTS score of 6.5 overall band and also should have minimum MELAB (official version) score of 80 or higher.

Qualification

MBA

Awarding body

UNIVERSITY OF NORTH TEXAS

Department name

College of Business Administration, Department of Marketing and Logistics

About University of North Texas