Bachelor of Arts (BA) in Popular Culture Brock University




COVID-19 update: This course will start online and continue on campus later. Read more

Course info


This program explores issues in popular culture from a multidisciplinary perspective. You’ll take a series of critical and historical courses examining a wide range of mass-mediated and non-mass-mediated forms of popular culture.

These include television, popular music, gaming, advertising, social media, sports, fairs and carnivals, literature, and film in their political, historical, economic and aesthetic contexts.

Courses in communication, film, Canadian studies and politics will give you an excellent understanding of the world of popular forms, both contemporary and historical.

Popular Culture Studies is an interdisciplinary undergraduate program that brings together theoretical and analytical perspectives from the humanities and social sciences. These varied approaches inform our understanding of popular culture as expressed through social media, advertising, music, popular cinema, sport, television, video games, as well as non-mass mediated cultural forms like fairs and festivals, food and drink, tourism and travel. We study these expressions of culture within their cultural, economic, political, and social contexts, past and present.

Career Outcomes:

  • Journalist
  • Public relations officer
  • Social media coordinator
  • Market research analyst
  • Cultural events planner

Course options

Here are the different ways in which you can study Bachelor of Arts (BA) in Popular Culture.

Full Time (4 years)

Tuition fees

Tuition per credit - CAN $5,577.12; Tuition flat fee (4.0+ credits or attempts) - CAN $27,885.60


To be confirmed


Faculty of Social Sciences

1812 Sir Isaac Brock Way,


Ontario (ON),

L2S 3A1, Canada

Entry requirement for international students

Applicants must have Secondary school diploma, Grade 12 courses at the number and level specified for your province, A minimum average of 70%.

English proficiency requirements

  • IELTS - overall 6.5, no band below 6.0
  • TOEFL - overall 88, with minimum 21 on speaking and 21 on writing
  • MELAB - overall 85, no other part under 80
  • CAEL - overall 70, no other band score under 60
  • IELP Level 5 - Successful completion of Level 5 of the Brock Intensive English Language program

* Please check with your chosen school for the exact entry requirements for your programme.