Marketing and Business Management with Foundation Year BA (Hons) Keele University




Course info


**About Keele**Set in 600 acres of countryside in North Staffordshire, we have one of the largest and most beautiful campuses in Britain. We’re proud to be No.2 in England for Student Satisfaction with Course (Guardian University League Table, 2020), investing more than £140m in our campus in the last ten years, including £45m new science laboratories. In 2021 we were proud to be awarded Sustainability Institution of the Year at the prestigious Green Gown Awards as part of our mission to become a carbon neutral campus by 2030. We're committed to supporting you to achieve your career goals, and have a dedicated Careers and Employability team who can assist you to navigate your options beyond Keele.**Foundation Year**If you do not meet the requirements for direct entry onto BA (Hons) Marketing and Business Management, our Business Foundation Year can provide an alternative route into your degree. The course provides preparation for the academic skills required for degree level study, delivering the opportunity to develop the questioning and analytical skills required for progression in your chosen business subject. After you have completed your Business Foundation Year, you can progress on to studying at degree level.**Start Dates**We offer a September and January entry point onto this course. (Applicant information for January 2022 entry can be found on the 2021/2022 pages.)The closing date for applications to the September 2022 entry point is the 15th January (unless otherwise stipulated) and the closing date for applications for the January 2023 entry point is the 20th December 2022. Please note that the January start point runs in a compressed time-frame (January to July) but without loss of teaching weeks or acceleration of teaching and content delivery. Please ensure that you are viewing the correct UCAS page for the entry point you are interested in. You can switch between the September and January UCAS pages by using the blue 'course options available' button above.We welcome direct applications for the January entry point. Contact our Admissions team to apply now. Telephone: +44 (0)1782 734010 Email:**BA (Hons) Marketing and Business Management** This course explores the marketing and management of business in the context of social and cultural trends. From operations management to creative branding, digital media and strategic product placement, you will experience and build your skills and confidence in a broad range of important aspects of business.You will learn to harness the concepts and debates in organisational behaviour and management, including the diversity in decision making across the private and public sectors. You may explore topics, such as: markets and consumers, their behaviours and how to understand and communicate with them and gain an appreciation of contemporary issues facing marketers and managers, such as ethics and sustainability. You may also examine contemporary digital marketing, where skill requirements evolve rapidly and employer demand is high. The variety of optional modules available on this course will also enable you to further develop your skills and insights. To enrich your studies, you may be able to take either a placement year, international year or entrepreneurship year (visa restrictions apply).

Course options

Here are the different ways in which you can study Marketing and Business Management with Foundation Year BA (Hons).

Full Time (4 Years)

Tuition fees

£14,000.00 (14,34,247) per year

*Price shown is for indicative purpose, please check with institution




Main Site

Keele University,


ST5 5BG, England

Entry requirement for international students

* Please check with your chosen school for the exact entry requirements for your programme.

Contact Keele University

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