Studying communications and Business provides you with an understanding of the business and commercial environment including management, operations and marketing, accounting, economics and finance. You will be able to research, plan, execute and manage marketing campaigns and acquire skills in issue management, product publicity, crisis communications, and media relations.
The Bachelor of Communication and Media degree offers students a strong foundation in global communication and media industries. This degree has a focus on preparing students for global careers in digital and social media, visual communication design, journalism, screen media production, marketing, communication and advertising. Students will encounter key ideas in the study and practice of media and communications, and gain flexible and transferable skills that will prepare them for informed engagement with the changing world of global media culture.
Today’s business environment is dynamic and complex. The Bachelor of Business degree provides core skills in many business functions as well as specialist knowledge in a chosen field. Throughout this degree you will have the opportunity to gain practical, real-world experience and make professional connections, including the opportunity to participate in the Business Internship program.
What you will study
The Bachelor of Communication and Media offers five majors - Digital and Social Media, Visual Communication Design, Journalism, Global Screen Media and Marketing, Communication and Advertising. You will need to select one major to specialise in throughout the duration of your degree.
You will choose one major from the Bachelor of Business: Accountancy, Business Law, Economics, Finance, Financial Planning, Human Resource Management, International Business, Management, Marketing, Public Relations or Supply Chain Management.
Why choose this course
Studying a double degree at UOW allows you to tailor your course specifically to your interests, allowing you to choose the direction your program takes. Studying Communication and Media along with Business will give you access to real-world organisations and a communication project to develop your practical understanding, while providing critical experience in preparation for future employment. The degree builds on our expertise in global media, and our focus on industry, business and government practice.
Career opportunities
Global Communications
Digital Publishing
Media Strategy and Planning
Public Relations
Copywriter
Market Research
Event Coordinator
Publicity Officer
Tourism Officer
Print/Television/Radio/Photo/Online Journalist
Government
Editor
Feature Writer
Reporter
Researcher
Advertising
Social Media Manager
Media Management Advisor
Communication Specialist
Corporate Communications
Content Development
*Price shown is for indicative purposes, please check with institution
Expected June 2022
More details
Start date
25 July 2022, 27 February 2023, 24 July 2023
University of Wollongong
Northfields Avenue,
UNIVERSITY OF WOLLONGONG,
New South Wales,
2522, WOLLONGONG, Australia
Applicants need to have achieved the required score in a qualification equivalent to the completion of 13 years of schooling in Australia.
In order to succeed in your chosen course, it is assumed you have completed relevant subjects in your senior high school studies or other relevant qualifications. This is particularly important for degrees which have a strong basis in Mathematics or Science.
English Requirements
IELTS Academic Overall Score of 6.5, reading 6.0, writing 6.0, listening 6.0, speaking 6.0;
TOEFL (Internet-based) score of 86, reading 18, writing 18, listening 17, speaking 17; PTE Academic overall score of 62; All bands 54.
*There may be different IELTS requirements depending on your chosen course.
The University of Wollongong has an exceptional record of getting graduates job-ready and enjoys an excellent international reputation for teaching.