What will I learn?

Centennial College's Advertising and Marketing Communications Management program is all about tapping into your creative talent and strategic thinking and using business savvy to generate new and exciting ideas. If you prefer to watch the Super Bowl for the commercials, this program is for you.

Taking place over three years, the courses in this advertising program will begin by building a foundation in all aspects of the industry, which will prepare you for the final year of study when you'll choose to specialize in account management, digital creative, or media buying and planning. Additionally, this program is the only Greater Toronto Area college advertising program to include a full-semester 14-week field placement.

In the Advertising and Marketing Communications Management program, you'll:

  • Learn the entire advertising process, including creative development, research, developing strategies, campaign planning, production, and media planning and buying;
  • Learn to produce content within the range of advertising genres;
  • Gain the ability to tell clients' stories with persuasive advertising;
  • Plan and develop campaigns on multiple platforms;
  • Develop your instincts and strategic abilities while meeting deadlines in a professional and creative environment;
  • Be led by a team of seasoned advertising instructors who possess vast industry expertise;
  • Complete your training with an industry field placement, during which you'll acquire experience in the day-to-day activities of the advertising world.

Which department am I in?

School of Communications, Media, Arts and Design

Study options

Full Time (3 years)

Tuition fees
CAD$15,385.50 (9,09,846) per year
Ancillary Fees - CAN $1,619.24

*Price shown is for indicative purposes, please check with institution

Start date

6 September 2022

Venue

Centennial College

Ashtonbee Campus,

75 Ashtonbee Road,

SCARBOROUGH,

Ontario (ON),

M1L 4C9, Canada

Entry requirements

For international students

Academic Requirements

  • Ontario Secondary School Diploma (OSSD) or equivalent, or mature student status (19 years or older)

Additional Requirements

Attending the Program Admission Session for Advertising and Marketing Communications Management is highly recommended.

English Language Requirements::

  • A minimum TOEFL score of 550 (paper-based) or 80+ (internet based with no test below 20) or
  • CAEL (Canadian Academic English Language Assessment) with an overall band score of 60
  • Pearson Test of English (Academic) score of 51 plus
  • ITEP (International Test of English Proficiency) score of 3.7 plus.

*There may be different IELTS requirements depending on your chosen course.

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About Centennial College

94% of employers revealed that they are either satisfied or very satisfied after hiring work-ready graduates from Centennial.

  • One of Canada’s multicultural higher education institutions
  • Students benefit from the job-aligned courses
  • National award-winning Centre of Entrepreneurship
  • Offers facilities to simulate dynamic work environment