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What will I learn?

Objectives:

This area of Concentration Studies aims to train students to acquire broadbased knowledge in digital media design from planning, creative development and production to management. The programme will provide students with the opportunities for the innovative use of digital and media-related technologies in design and media industries. Distinctive features include:

  • A comprehensive and integrative approach to learning which helps students study the principles and concepts of communication and multimedia design;
  • Preparing students for professional practices in a wide range of design disciplines, for example, communication design, branding and design management, imaging & publishing, animation and digital narrative production.

Career Prospect

Graduates will be able to work in the field of new media and creative media, digital marketing, user experience design, multi-media design and entertainment, interactive advertising, information and communications, corporate identity design, videography and photography, animation and motion graphic, public relations, event management and research.

Which department am I in?

School of Communication

Study options

Full Time (2 years)

Tuition fees
HK$68,500.00 (6,95,855) per year
Application deadline

Expected July 2023

More details

Start date

Expected September 2022

Venue

Hong Kong Baptist University

Kowloon Tong,

Kowloon City, Hong Kong, Kowloon

Entry requirements

For students from United States

English Language Requirements : TOEFL- Internet-based test (iBT) - Score: 79; or Paper-based test (PBT) - Score: 550; IELTS Academic: Overall Band: 6.0. Grade C or above in GCE O-Level/ GCSE/ IGCSE English; or Grade E or above in GCE AS Level or AL Level English; Grade E or above in HKALE Use of English (AS Use of English); IB - Grade 4 in: IB English A (Higher or Standard Level); or IB English B (Higher Level); or IB English Literature and Performance (Standard Level) or Grade 5 in: IB English B (Standard Level).

For international students

Applicants who apply for admission with overseas qualifications are expected to have received 12-year pre-university education with appropriate school-leaving qualifications. Students from other countries should have qualifications equivalent to Hong Kong.

The following public examination results are recognised as meeting the English Language requirements stipulated by the University:

  • TOEFL: Internet-based test (iBT) - Score: 79; or Paper-based test (PBT) - Score: 550
  • IELTS Academic: Overall Band 6.0
  • IGCSE First Language English: Grade C/ Grade 4
  • IGCSE English as a Second Language: Grade B/ Grade 5
  • IB: Grade 4 in: IB English A (Higher or Standard Level); or IB English B (Higher Level); or IB English Literature and Performance (Standard Level) OR Grade 5 in: IB English B (Standard Level)

*There may be different IELTS requirements depending on your chosen course.

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