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Aims and Characteristics
Two full-time programmes are offered under this scheme:
BEng PEM
Programme Aims and Learning Outcomes
Product design and development have become increasingly complex in recent years, due to decreasing time to market, increasing customer expectations, and growing global competition. Today, product engineers carry out product design and development tasks that go beyond functional or engineering design to incorporate consideration of aesthetic and business issues, product life-cycle design, and technologies. Therefore, there is an urgent need for product development professionals who are sufficiently innovative, knowledgeable, and skilful to synergise product development with design, technology, and business aspects to develop novel products with immediate market appeal.
To fulfil this need, the BEng(Hons) in Product Engineering with Marketing programme has the following aims and learning outcomes:
Provide integrated education and training for students on synergising product design, technology and business in new product development
Develop students’ knowledge of business development, strategic product planning, product marketing and management and help them understand how to apply this knowledge to the development of successful new products
Nurture graduates with excellent product design and development abilities who can interact with customers, industrial designers, production personnel, suppliers and vendors; understand market situations and competition environments; and identify market needs and seize opportunities by developing new products that satisfy customer and engineering requirements.
BEng ISE
Programme Aims and Learning Outcomes
Industrial and Systems Engineering (ISE) is a professional discipline that focuses on developing and implementing optimal solutions from a system-level perspective. This involves people, technology, quality, finance, information, and environmental issues. The main task of an industrial and systems engineer is to organise and work harmoniously with others to streamline operational procedures and improve productivity and overall system performance. The ultimate goals of these efforts are to increase efficiency, to reduce operating costs, and to increase customer satisfaction. ISE is different from other traditional engineering disciplines, in which knowledge and skills are applied to specific areas; for example, traditional manufacturing engineers usually work in a production environment. In contrast, ISE provides students with the opportunity to work in a variety of organisations in both the industrial and commercial sectors. This broad exposure and experience give industrial and systems engineers flexible career paths. Thus, ISE graduates are employed in a wide range of areas and settings, such as new product development for transportation, theme parks, logistics services, banking, public utilities, business development consultancy, and government departments. The ultimate objective of the ISE discipline is to provide leadership in the design of integrated industrial and commercial systems for the advancement and well-being of the community.
*Price shown is for indicative purposes, please check with institution
Expected September 2023
The Hong Kong Polytechnic University
ST305, 3/F, Ng Wing Hong Building,
Hung Hom,
Kowloon City, Hong Kong, Kowloon
If you have obtained HKDSE results as well as other qualifications (e.g. associate degree, higher diploma, diploma, certificate, etc.), either of which alone is sufficient to qualify you for consideration for admission to our schemes / programmes, you can apply either through JUPAS on the basis of HKDSE results or directly to PolyU on the basis of other qualifications. However, you can only choose to apply through one of these two routes for schemes / programmes offered under JUPAS in the same academic year. If you apply through JUPAS and to PolyU concurrently, your direct application to PolyU will NOT be considered.
GCE A-level / International A-level: GCE Advanced Level or International Advanced Level with passes in 3 AL, OR 2 AL and 2 AS subjects
International Baccalaureate (IB): A minimum score of 24 with at least grade 4 in 2 Higher Level subjects.
Non-local applicants are required to meet the following English language requirement:
A Test of English as a Foreign Language (TOEFL) score of 80 for the Internet-based test or 550 for the paper-based test; OR
An overall Band Score of 6 in the International English Language Testing System (IELTS).
*There may be different IELTS requirements depending on your chosen course.
PolyU ranks 65th in the QS World University Rankings and 79th in the Times Higher Education World University Rankings internationally.
