Our cookies

We use cookies to offer you a better browsing experience with personalized content, relevant ads and enhanced functionalities. By allowing all you agree to the use of cookies as per the cookie policy and remember you can manage your preferences anytime.

What will I learn?

Art is inherently public. In this programme, you will study and reflect upon how public arts policy, arts management, arts marketing and education affect the realisation of artistic values in society.

Traditionally, the arts have been regarded as a means for representing individual and collective identities, and for the reflection on, and critical assessment of, society. Increasingly, however, the arts are regarded as entertainment (e.g. based on notions such as the 'experience economy'), or as a means for the creative development of local economies ('creative and culture industries' and 'creative class'), or as a form of social engineering.

The Arts, Policy and Cultural Entrepreneurship track focuses on the organizing of art and the public role of art in today's societies. Using methods from critical sociology, public policy studies, management studies, and cognitive perspectives on the arts you will learn to critically reflect upon the values that influence local and global art practices. On the basis of theory and empirical work, you will learn to analyse, criticise, and reflect upon the existing practices for art's sustenance, organisation, and dissemination. You will learn to devise strategies on how the arts should be managed, marketed, and addressed by public policy agents in order to strengthen their role in society.

Job examples

  • Professional organiser, manager, marketing or publicity agent
  • Public policy official
  • Cultural entrepreneur
  • Independent consultant
  • Event organizer

Which department am I in?

Faculty of Arts

Study options

Full Time (12 months)

Tuition fees
€13,500.00 (11,02,941) per year
Application deadline

Expected June 2023

More details

Start date

Expected September 2022

Venue

University of Groningen

Broerstraat 5,

Groningen,

9712 CP, Netherlands

Entry requirements

For students from United States

Applicants must have Bachelor's degree. Additional requirements English: A VWO diploma or a subject certificate for VWO English (mark 6 or higher), minimum requirement of TOEFL iBT 90 (with a minimum of 21 on all items), or IELTS 6.5 (with a minimum of 6 on all items). Language Centre English Test (LCET) level C1 (B2 for no more than two components). Cambridge C1 Advanced or C2 Proficiency with a minimum score of 180.

For international students

Bachelor's degree in Arts, Culture and Media or in a related field, such as:

Arts Philosophy

Arts Sociology

Arts Policy

Film

Music

Theatre

Literature

Minimum requirement of TOEFL iBT 90 (with a minimum of 21 on all items), or IELTS 6.5 (with a minimum of 6 on all items). Language Centre English Test (LCET) level C1 (B2 for a maximum of 1 component). Cambridge C1 Advanced or C2 Proficiency with a minimum score of 180.

*There may be different IELTS requirements depending on your chosen course.

ADD TO MY FAVOURITES

Get in touch