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What will I learn?

In any achievement domain, there is an increasing focus on the development, selection, and promotion of talent and creativity. In this unique, internationally-oriented Master's programme you will develop the expertise to select, develop, and nurture talent and creativity in individuals and organisations across achievement domains.

You will learn about the theoretical and practical approaches to talent development and creativity, and about the psychology of success. You will get in touch with organisations from different industries, sports clubs, and schools, that aim to improve the selection and development of talent and creativity. Furthermore, you will develop coaching skills to enhance people’s personal and professional potential.

As part of your Master’s thesis you will carry out a research project to investigate the development of talent and/or creativity in the achievement domain that interests you most.

From September onwards, most of our courses will be offered online. Where possible and necessary we will combine the online education with lectures and activities on campus, since we feel it is important that you can meet your lecturers and fellow students in person.

Job prospects

Preparing to get employed!

How you benefit from what our program brings:

  • In our courses you learn about using your skills in practice, and you have the opportunity to work with an organization in the domain of your interest.
  • We look for interesting meetings where you can do some networking and get in touch with practice outside the courses.
  • If you are interested in sport psychology you can obtain an official sport psychology certificate when having finished this program.
  • Our foundation- and skills courses count to obtain a Coaching certificate.

Job examples

  • Counsellor or Consultant

    in the domains of education, work, sports, music

  • Scientist on talent development and creativity,

    which can be at a university, but also in an organization (embedded)

  • Coach, teacher, or sport psychologist

    in the domains of education, work, sports, music

  • (Talent) Recruiter

    in the fields of work, sports, arts, and music

  • Policy maker/analyst

    in the field of talent development and creativity programmes

Which department am I in?

Faculty of Behavioural and Social Sciences

Study options

Full Time (12 Months)

Tuition fees
€15,000.00 (12,25,490) per year
Application deadline

Expected November 2022

More details

Start date

Expected September 2022


University of Groningen

Broerstraat 5,


9712 CP, Netherlands

Entry requirements

For students from United States

Applicants must have Bachelor's degree. Additional requirements English: A VWO diploma or a subject certificate for VWO English (mark 6 or higher), minimum requirement of TOEFL iBT 90 (with a minimum of 21 on all items), or IELTS 6.5 (with a minimum of 6 on all items). Language Centre English Test (LCET) level C1 (B2 for no more than two components). Cambridge C1 Advanced or C2 Proficiency with a minimum score of 180.

For international students

To be eligible for admission to this master, you need to hold a Bachelor's degree in Psychology (or with a strong focus on Psychology) from a Research University, based on wide psychological knowledge and skills, as well advanced statistical and methodological knowledge and skills. For some tracks, it is possible to do a premaster in case you do not completely satisfy the criteria.

IELTS overall band

6.5 – overall (6.0 – speaking, 6.0 – writing)

TOEFL paper based

575 – overall (55 – speaking, 4.5 – writing)

TOEFL internet based

90 – overall (19 – speaking, 20 – writing)

Cambridge Advanced English (CAE)

C, B or A

Cambridge Proficiency (CPE)

C, B or A

*There may be different IELTS requirements depending on your chosen course.


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