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Postgraduate Diploma in Commerce (PGDipCom) in Marketing Management University of Otago

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Course info

Summary

The Postgraduate Diploma in Commerce (PGDipCom) is a two-semester paper-based programme designed for graduates seeking to build on their undergraduate degree and enhance their career prospects. Unlike the Bachelor of Commerce with Honours (BCom(Hons)) degree, it does not require students to write a dissertation. The PGDipCom may be awarded with distinction or credit.

Every day we come into contact with marketing. Each time a purchase is made, or a service utilized, the principles of marketing have been involved. Marketing influences your choice of hair salon, washing powder or car, and even the television Programs you watch. Even your Curriculum Vitae is part of a marketing programme to sell yourself to an employer, but marketing management means more than just selling.

Marketing is the link between the producer of a product and the customers for those products. Should you pursue a career in marketing, you open the door to a varied range of opportunities. Marketing includes a number of activities - research, strategic planning, product development and management, pricing, distribution, consumer behaviour and advertising and promotions - each of which can be applied globally. Research and product development and management are just as pertinent in Japan as in London, Italy or New Zealand. Markets are different, but marketing is universal and applicable to a job in any part of the world. Whatever your career plan, be it with a multi-national, working in a non-profit organization or self-employment, marketing skills and knowledge are necessary.

Papers

120 points from approved 400-level MART papers, excluding MART 480

Course options

Here are the different ways in which you can study Postgraduate Diploma in Commerce (PGDipCom) in Marketing Management.

Full Time (1 year)

Tuition fees

NZ$28,715.00 (13,03,098) per year

*Price shown is for indicative purpose, please check with institution

From

08-Jul-19

Venue

Dunedin Campus

362 Leith Street,

DUNEDIN,

North Dunedin,

9016, New Zealand

Entry requirement for international students

Applicants shall either have been admitted to the degree of Bachelor of Commerce majoring in the subject or subjects of study proposed; or have been admitted with the status of one who is entitled to proceed to the diploma.

IELTS score of 6.5 in the academic module (with no individual band below 6.0); Internet-based TOEFL Score of 95 with a minimum writing score of 22; Paper-based TOEFL score of 587 (TWE 4.5); Cambridge Certificate of Proficiency in English (CPE) – Minimum score of 176; Cambridge Certificate in Advanced English (CAE) – Minimum score of 176; Pearson Test of English (PTE) Academic - Overall score of 64 with no communicative skills score below 57; University of Otago Language Centre ‘English for Otago’, English for Postgraduate Academic Purposes (EPAP) - Grade C or higher; University of Auckland English Language Academy (ELA) pathway programmes - Successful completion of the English Pathway for Postgraduate Studies (EPPS) with a B Grade; University of Auckland Foundation Certificate in English for Academic Purposes (FCertEAP) - Successful completion of the certificate with a B Grade.

University of Otago*

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* Please check with your chosen school for the exact entry requirements for your programme.