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Bachelor of Arts in Psychology and Marketing (Double Major) Kaplan Higher Education Academy



Course info


Students have the option to enrol in either single or double majors.

Professional Recognition:

Australian Psychology Accreditation Council (APAC)
Australian Psychological Society (APS)

Core Units


  • PSY141 Introduction to Psychological Science
  • PSY173 Introduction to Psychological Research Methods
  • PSY101 Introduction to Cultural Psychology
  • PSY388 Psychology: Abnormal Behaviour
  • PSY294 Psychology: Cognitive Processes
  • PSY392 Psychology: Family Relations and Social Development
  • PSY286 Psychology: Human Development
  • PSY391 Psychology: Individual Differences and Performance
  • PSY287 Psychology: Self and Society
  • PSY285 Psychology: Social Bases of Behaviour
  • PSY393 Psychology: The Developing Mind
  • PSY251 Psychology: Biological Bases of Behaviour


  • BUS343 International Marketing
  • BUS302 Integrated Marketing Communications
  • BUS299 Consumer Behaviour
  • BUS210 Marketing Research and Analysis
  • BUS350 Strategic Marketing
  • BUS296 Services Marketing

Students are required to complete the following common units :

  • BSC201 Psychology: Measurement, Design and Analysis
  • BSC302 Advanced Quantitative Research Methods
  • BRD209 Creativity and Innovation
  • BRD251 Wellbeing

Polytechnic holders may opt for the single major Bachelor of Arts in Psychology programme which consists of 16 units.

Delivery Method

Students will attend a combination of lectures, tutorials and workshops in this programme. Students have the flexibility to plan their study schedule based on their own study load. Classes are conducted from Mondays to Fridays, 5 times a week. Each unit is supported with 24 contact hours. The Dean from Murdoch University is based in Singapore to oversee all academic aspects and ensure a high standard of academic delivery here.

Assessment Methods

Each unit is assessed by any combination of class participation, written assignments, project or examinations. Assessment methods may vary according to individual unit requirements.

Course options

Here are the different ways in which you can study Bachelor of Arts in Psychology and Marketing (Double Major).

Full Time (24 months)

Tuition fees

SG$20,330.00 (11,03,584) per year

SG $40,660 for the entire course; Administrative fee: SG $856


Sep-20, Jan-21


Kaplan Higher Education Academy

Kaplan City Campus at Wilkie Edge,

8 Wilkie Road, Level 2, Wilkie Edge,

228095, Singapore

Full Time (24 months)

Tuition fees

SG$20,330.00 (11,03,584) per year

SG $40,660 for the entire course; Administrative fee: SG $856


Sep-20, Jan-21


Kaplan City Campus at Pomo

1 Selegie Road,

Level 6,

188306, Singapore

Entry requirement for international students

Students with Polytechnic Diplomas will gain entry to Year 2 of the programme, and they can complete the programme in 24 months instead of 28 months.

The Bachelor of Arts in Psychology and Marketing (Double Major) accepts a wide range of qualifications with advanced standing:

These include:

Polytechnic Diploma

Advanced Diploma

Kaplan Diploma

Private Diploma will be assessed on a case-by-case basis

Applicants admitted to the programme may be required to undertake bridging units to fulfil the required prerequisite knowledge. The final decision rests with Murdoch University.

Successful completion of a recognised approved Diploma qualification of higher, where the language of instruction was English.

English Language Requirements:

IELTS 6.0 – 6.5 (to be assessed by the university)

Kaplan Higher Education Academy*

Find your nearest IELTS test centre and test dates

* Please check with your chosen school for the exact entry requirements for your programme.

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