Programme aim
Interaction design is the practice of designing interactive digital products, environments, systems and services. It focuses on behaviour – how users act and how products respond to user behaviour.
As such, it is a necessary discipline in any design project aiming to create something complex and computer-augmented that is to be used by humans: computer software, games, interactive products such as smartphones or MP3-players, “intelligent” homes, cars, clothes and so on.
Given the increased focus on interaction design in general, and on social media,
entertainment and new physical products, in particular, the programme aims to provide interaction designers with the knowledge and skills needed to meet the ever-shifting demands of this emerging job market segment.
The programme allows the following specialisations
Why apply
It is no longer enough to build a system, product or application that is only functional or efficient; there is an increasing demand for products that are not only efficient but also have other values, such as being pleasurable to handle and use or even fun or intriguing. As a result of the new demands, there is a whole new set of interaction design-oriented jobs on the market.
Interaction designers can now be found in any software company, as well as in the game industry, or in companies that combine hardware and software, e.g. mobile phone producers like Apple or Sony Ericsson. Other key areas include web design and web marketing, information visualisation and design of physical interactive products like toys, GPS etc.
Who should apply
The programme is intended for anyone with a keen interest in the interaction between humans and digital artefacts. This means that the programme attracts students from different educational backgrounds – from psychology and cognitive science to computer science and information technology, including those with different design backgrounds.
Expected August 2022
Lindholmen Campus
Hörselgången 4,
GOTHENBURG,
SE-412 96, Sweden
Bachelor's degree (or the equivalent) with a Major in: Software Engineering, Computer Science, Computer Engineering, Textile Design, Graphic Design, Industrial Design, Cognitive Science or Computational Linguistics.
Prerequisites: Programming (at least 7.5 credits) and Human-computer interaction (at least 7.5 credits).
Accepted tests and minimum results required: IELTS Academic: an overall mark of 6.5 and no section below 5.5; TOEFL Paper-based: Score of 4.5 (scale 1-6) in written test, total score of 575, TOEFL Internet-based: Score of 20 (scale 0-30) in written test, total score of 90; Pearson PTE Academic: Score of 62 (writing 61); C1 Advanced (CAE), Cambridge English: Advanced (Certificate in Advanced English), or Cambridge ESOL Level 2 Certificate in ESOL International, Level C1.
*There may be different IELTS requirements depending on your chosen course.