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Public Relations MA University of Westminster, London

UK

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Course info

Summary

Course summary

This course is designed to produce the future leaders of the Public Relations Industry. You will not only learn the practical skills required to embark on a career in PR but also the research and analysis skills that will help you get ahead. You will create campaigns, pitch to clients, stage a press conference and create videos and blogs, as well as write research reports, essays and a dissertation. You will also explore issues affecting the industry, such as professional ethics and the impact of digital media.

The course has close links to the London-based PR industry, and is one of a select few chosen by the UK’s professional PR bodies, the Public Relations Consultants Association (PRCA) and the Chartered Institute of PR (CIPR) for their University partnership initiatives. These connections with leading PR practitioners help you gain the practical knowledge and understanding you need to work in PR.

The course combines practice skills with analytical tools and is highly participative. You will take part in workshops, debates, seminars, presentations and group exercises including making pitches and presenting creative campaign ideas.

There are no formal examinations on this course. You are assessed on course work including essays, presentations, blogs, group work and your participation in class exercises.

CAREER PATH

Our graduates come from all over the world. Many return to their home countries to pursue their careers, while others work all in Asia, Europe, Australasia, the US and the Middle East. Many of our alumni work in major international PR agencies including H + K Strategies and Edelman, while others work in-house at organisations as diverse as Lego and the United Nations.

It is not unusual for our students to have started careers in PR even before they have formally graduated. We work closely with the PR industry, offering our students a range of study visits to agencies and in-house departments in addition to a wide variety of guest speakers. We offer details of PR industry graduate schemes, and assist our students in applying. We maintain the relevance of the course curriculum through regular consultation with people working within the PR industry.

CAREERS AND EMPLOYABILITY SERVICE

Our Careers and Employability Service is here to support you to achieve your full potential.

With a growing network of over 3,000 employers around the world and a team of experienced careers consultants, we provide you with a variety of opportunities to work and develop new skills. As a University of Westminster student, you’ll have access to our services throughout your studies and after you graduate.

Course options

Here are the different ways in which you can study Public Relations MA.

Full Time (1 year)

Tuition fees

£17,000.00 (17,47,059) per year

*Price shown is for indicative purpose, please check with institution

From

27-Sep-21

Venue

Harrow Campus

Watford Road,

Northwick Park,

HARROW,

HARROW,

HA1 3TP, England

Entry requirement for international students

You need a minimum of an upper second class honours degree (2:1) or a lower second class honours degree (2:2) and substantial relevant work experience. Professional qualifications or substantial appropriate work experience may be acceptable. Applicants are required to submit an essay: a 300 word analysis of the external communication challenges facing an organisation that you know of and a summary of how you would improve its communications. If your first language is not English you should have an IELTS 7.0 with 6.5 in writing and speaking and 6.0 in reading and listening.

* Please check with your chosen school for the exact entry requirements for your programme.

Contact University of Westminster, London

To get more information about studying at this University