Associate of Applied Science in Marketing Management

USA

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Marketing Management, AAS

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The Associate of Applied Science in Marketing Management degree provides students with practical, hands-on experience in both traditional and digital marketing. Greater emphasis is placed on the intersection of marketing strategy with business management and decision-making. Courses in advertising, relationship marketing, marketing research, measurement and analytics, international marketing, multicultural marketing, and sales offer students instruction in areas that match employer needs. The program requires students to assume a management viewpoint, and develop appropriate marketing strategies that employ their newly honed skills.

Learning Outcomes

Degree recipients should possess the skills & abilities described below:

  • Establish business and marketing objectives
  • Translate objectives into integrated marketing strategies
  • Manage marketing operations with a holistic business perspective
  • Optimize campaigns based on data inputs and research efforts
  • Utilize marketing efforts to establish future product innovation and extensions

Which department am I in?

School of Business and Technology

Study options

Full Time (97 Hours)

Tuition fees
$10,573.00 (8,92,086) per year

*Price shown is for indicative purposes, please check with institution

Application deadline

Expected February, August, November 2025

Start date

April 2025

Venue

School of Business and Technology

3000 Landerholm Circle SE,

BELLEVUE,

Washington,

98007, United States

Entry requirements

For international students

Any applicant who has graduated from high school, or

Is 16 or 17 years old with proof of GED completion, or

Is 18 years of age or older

Acceptable English proficiency test results:

An Internet-based TOEFL (IBT) score of 61 or a Paper-based TOEFL 500

An academic IELTS overall score of 6.0 with all sub-scores 5.5 or higher

DUOLINGO English Test: 95

A grade of “C” in English as a First Language on the IGCSE or O-level exams

An AP English Language or Literature/Comp score of 3 (Score of 3 places into English 101)

An IB English A exam with a minimum score of 4 (Score of 4 places into English 101)

*There may be different IELTS requirements depending on your chosen course.

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About Bellevue College

Bellevue College offers a superb range of higher education opportunities, with a comprehensive range of transfer pathways available.

  • 100-acre landscaped campus, with accommodation.
  • Highly successful transfer pathways to university.
  • Average class size is less than 21.
  • 86 percent graduate employment rate after two years.