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Bachelor of Arts in Communication St. Edward's University


Course info


The Bachelor of Arts in Communication major focuses on how verbal and nonverbal messages create meaning in various contexts.

This ranges from interactions between two people to interactions within groups. It also encompasses the creation of messages aimed at mass audiences across cultures and media. Particular interest is in the effect of messaging on human behavior. Coursework guides students to apply communication principles to a world of increasing complexity. Over the course of your studies as a Communication major, you will study…

  • Principles of public relations and advertising
  • Organizational communication
  • Rhetorical theory and criticism
  • Argumentation and persuasion
  • Media and visual communication
  • Popular culture
  • Intercultural communication
  • Active listening and nonverbal communication

Major Requirements: The Bachelor of Arts with a major in Communication requires 45 hours of major courses. As part of their major courses, students will choose from one of four areas of specialization, totaling 21 hours:

  • Interpersonal and Organizational Communication
  • Media Arts and Broadcast Journalism
  • Public Relations and Advertising
  • Rhetorical and Cultural Studies

Electives: Choose nine hours from one of the areas of specialization in the major or from the remaining courses in the major’s core; six hours must be upper-division.

General Education Requirements: The Communication degree requires 57 hours of general education courses that students complete over four years in addition to their major courses and electives.

Course options

Here are the different ways in which you can study Bachelor of Arts in Communication.

Full Time (4 years)

Tuition fees

$46,690.00 (34,22,349) per year


13 Jan


School of Arts and Humanities

3001 South Congress,



78704, United States

Entry requirement for international students

Students in secondary college preparatory programs, students desiring to transfer from accredited colleges and universities, and students presenting the General Educational Development (GED) degree are eligible to apply for admission.

English proficiency: TOEFL 61 (iBT), 500 (pBT); IELTS - 5.0; IB Exam 5 (English Higher Level).

* Please check with your chosen school for the exact entry requirements for your programme.

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