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Graduate Certificate in Digital and Social Media Marketing University of Missouri - St. Louis




COVID-19 update: This course will start online and continue on campus later. Read more

Course info


UMSL Cyber Start Grant for Fall 2020 - Under this scheme, F1 international students who are unable to report to campus this fall due to COVID19 are able to pay a reduced rate of tuition. • This will only be for the Fall 2020 semester as the students should be on campus in Spring 2021 paying regular rates. • Any UMSL Global scholarship awarded for Fall 2020 would be deferred until Spring 2021. • Students must be enrolled in a degree program conducive to online learning.

The Graduate Certificate in Digital and Social Media Marketing is a 12-credit-hour program that can be completed in as few as two semesters (taking 6 credit hours per semester) or up to four semesters (taking 3 credit hours per semester). The program is designed for early- to mid-level marketing managers who want to boost their knowledge and enhance their career opportunities.

Throughout the program, students will learn the latest skills in digital and social media from concepts to applications. Students will learn to use CRM technology in addition to Hubspot, Salesforce, Google Analytics, SEO, SEM (paid search), advanced Facebook advertising and video production from faculty who are practitioners with real world experience.

Career Opportunities

Community Manager

Public Relations Specialist

Content Writer

Advertising/Digital Advertising Manager

Advertising Media Planner/Buyer

Social Media Marketing Manager

CRM Specialist

Email Marketing Manager

Content Creation Specialist

Digital Media Marketing


Course options

Here are the different ways in which you can study Graduate Certificate in Digital and Social Media Marketing.

Full Time (18 credit hours)

Tuition fees

$24,988.00 (18,31,605) per year

COVID - 19 Fee Changes-Online Start: UMSL Cyber Start Grant for Fall 2020 - USD $825.00 per credit hour for Graduate tuition + fees (Normally USD $1,228.20 per credit hour + fees)

*Price shown is for indicative purpose, please check with institution


17-May-21, 23-Aug-21, 18-Jan-22, 16-May-22


College of Business Administration

One University Blvd,

202 Anheuser-Busch Hall,



63121, United States

Entry requirement for international students

Applicants must have BA or Master’s transcript.

Grade Point Average: Minimum of 3.0 on 4.0 scale.

Proof of English proficiency

Minimum requirements vary by department. It is recommended that students have a 79 TOEFL, 6.5 IELTS, or 53 PTE-A.

* Please check with your chosen school for the exact entry requirements for your programme.

Contact University of Missouri - St. Louis

To get more information about studying at this University