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What will I learn?

Making marketing decisions to create impact

As organisations seek to stand out from competitors in an overcrowded marketplace, or strive to be the next Uber or Airbnb, strategic marketing skills are essential. UniSQ’s Graduate Certificate of Business (Strategic Marketing) gives you the option to study a variety of courses including buyer behaviour, international marketing, services marketing management and strategic management. You will learn to apply the skills acquired during your studies to both corporate planning and management.

Career outcomes

Your expertise in strategic marketing could land you a job in some of the fastest paced and most interesting careers in the business world.

Further study

After completing the Graduate Certificate of Business (Strategic Marketing), you have the option to take the credit from your studies and go on to complete the Graduate Diploma of Business (Strategic Marketing) or the Master of Business Administration (Strategic Marketing).

Other majors

Big Data and Visualisation, Business Administration, Business Leadership, Crisis Management, Digital Marketing Analytics, Digital Transformation, Emergency and Disaster Communication, Enterprise Leadership, Finance, General, Global Business Management, International Business, Professional Communication, Project Management, Property Development and Management, Strategic Human Resource Management, Sustainable Business.

Which department am I in?

Faculty of Business, Education, Law and Arts

CRICOS

084839B

Study options

Full Time (0.5 years)

Tuition fees
A$15,680.00 (US$ 10,062) per year

*Price shown is for indicative purposes, please check with institution

Start date

Expected July 2023

Venue

University of Southern Queensland (UniSQ)

Toowoomba Campus,

487-535 West Street,

TOOWOOMBA,

Queensland,

4350, TOOWOOMBA, Australia

Full Time (0.5 years)

Tuition fees
A$15,680.00 (US$ 10,062) per year

*Price shown is for indicative purposes, please check with institution

Start date

Expected July 2023

Venue

UniSQ Springfield Campus

37 Sinnathamby Boulevard,

SPRINGFIELD CENTRAL,

Queensland,

4300, BRISBANE, Australia

Entry requirements

For students from United States

Students must have an Australian university three or four-year Bachelor degree in an approved discipline area, or equivalent or a minimum of five years’ relevant professional work experience. English language requirements: IELTS (Academic only) score of 6.5 (or better)(no component lower than 6.0); TOEFL (paper based) score of 570 (with a minimum Test of Written English score TWE 5); TOEFL (electronic or computer based) score of 230 (with an essay rating of at least 5); TOEFL (internet based) score of 90 (or better) (with 20 minimum in all bands); Pearson (PTE Academic) score of 58 (or better) (with no communicative score less than 58); Cambridge English: Advanced (CAE)/ C1 Advanced or Proficiency (CPE)/C2 Proficiency with a score of 176 or above. No less than 169 in each skill.

For international students

Completion of an Australian university Bachelor degree in any area, or equivalent or A minimum of five years’ professional work experience, or equivalent.

IELTS (Academic only) - 6.5 (or better) (no component lower than 6.0); TOEFL (paper based) - 570 (or better) (with a minimum Test of Written English Score of TWE 5); TOEFL (electronic or computer based) - 230 (or better) (with essay rating of at least 5); TOEFL (internet based) - 90 (or better) (with 20 minimum in all bands); Pearson (PTE Academic) - 58 (or better) (with no communicative score less than 58); Cambridge English Scale Scores for FCE, CAE and CPE3 - Cambridge English: First (FCE) with a score of 176 or above. No less than 169 in each skill.

*There may be different IELTS requirements depending on your chosen course.

ADD TO MY FAVOURITES

About University of Southern Queensland (UniSQ)

The University of Southern Queensland is a leader in tertiary education, with an impressive track record of impactful research of global significance.

  • One of Australia’s six ‘Trailblazer’ universities
  • Highest starting salary for graduates in Australia
  • Strong global partnerships and industry connections
  • Flexible and convenient modes of study

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