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Advanced Diploma in Business Administration - Marketing (Optional Co-op)

Canada

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17

What will I learn?

The Business Administration – Marketing program will help turn you into a skilled marketing professional who manages the link between an organization and its customers using social media, customer knowledge and business strategy.

This business program will cover broad-based business topics in addition to detailed marketing training. Marketing-specific areas of study will include:

  • Marketing research
  • Marketing communications (such as advertising and promotion)
  • Digital marketing (such as direct marketing, e-marketing and customer relationship management)
  • Brand planning

Courses will use case studies and industry software such as Tableau and Envision. Additionally, lectures, classroom assignments and presentations will help you develop the creative decision-making and persuasive communication skills necessary to become a successful marketing professional.

You'll also get the opportunity to participate in nation and province-wide academic contests such as the Ontario Colleges' Marketing and Canadian Marketing Association competitions.

Program Highlights

  • You build your skills portfolio as you learn from the management practices of leading global companies and organizations.
  • Small classes in this marketing program allow for one-on-one time with the industry-experienced instructors who teach you.
  • You will have the opportunity to obtain membership privileges with the Canadian Marketing Association (CMA).
  • The Business School is a proud sponsor of marketing student participation in national and province-wide academic competitions, providing valuable opportunities to interact with marketing students, professors and industry professionals from across the country.

Career Outlook

  • Marketing coordinator
  • Account manager
  • Marketing analyst
  • Promotions coordinator
  • Sales representative
  • Assistant brand manager
  • Public relations assistant
  • Advertising coordinator
  • Blogger
  • E-marketer
  • Social media coordinator
  • Search engine optimization specialist

Education Pathways

Start in a diploma program, end with a degree! Successful graduates of this Business Administration - Marketing advanced diploma program have the opportunity to apply their credits toward further study at the degree level.

Which department am I in?

School of Business

Study options

Full Time (3 years)

Tuition fees
CAD$16,164.00 (US$ 11,874) per year
Ancillary Fees - CAN $1,673.24

*Price shown is for indicative purposes, please check with institution

Start date

6 May 2024

Venue

Progress Campus

941 Progress Avenue,

TORONTO,

Ontario (ON),

M1G 3T8, Canada

Online/Distance with attendance (3 years)

Tuition fees
CAD$16,164.00 (US$ 11,874) per year
Ancillary Fees - CAN $1,673.24

*Price shown is for indicative purposes, please check with institution

Start date

6 May 2024

Venue

Progress Campus

941 Progress Avenue,

TORONTO,

Ontario (ON),

M1G 3T8, Canada

Entry requirements

For international students

Academic Requirements

  • Ontario Secondary School Diploma (OSSD), or equivalent, or mature student status (19 years or older)
  • Grade 12 English (C or U), or equivalent (minimum grade required), or take the Centennial English Admission Test
  • Grade 11 Mathematics (C, M, or U) or Grade 12 Mathematics (C or U), or equivalent (minimum grade required), or take a Math skills assessment

English Language Requirements:

  • A TOEFL score of 550 (paper-based) or 80+ (internet based with no test below 20)
  • IELTS (Academic) score of 6.0+ (with no single test score below 5.5)
  • CAEL (Canadian Academic English Language Assessment) with an overall band score of 60
  • Pearson Test of English (Academic) score of 51 plus
  • ITEP (International Test of English Proficiency) score of 3.7 plus.

*There may be different IELTS requirements depending on your chosen course.

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About Centennial College

94% of employers revealed that they are either satisfied or very satisfied after hiring work-ready graduates from Centennial.

  • One of Canada’s multicultural higher education institutions
  • Students benefit from the job-aligned courses
  • National award-winning Centre of Entrepreneurship
  • Offers facilities to simulate dynamic work environment

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