COVID-19 update: This course will start online and continue on campus later. Read more

What will I learn?

Accelerate your business career with a focus on the dynamic field of marketing.

The one-year Marketing Management Ontario College Graduate Certificate prepares you to thrive in today`s marketing industry. Analyze consumer attitudes and behaviors in regards to products and services in our rapidly changing world. Through a creative, flexible and customer-focused approach, develop an understanding of both domestic and international marketing issues.

Among other topics, you develop a critical understanding of the competitive and customer-oriented demands of a business, its product and service operations and its marketing processes and resources. Acquire creative, procedural and critical marketing expertise to generate, implement and evaluate marketing programs that satisfy customer requirements.

Act as consultants and complete an industry project where you apply your knowledge and skills to a real-world situation by developing a marketing plan and strategy for a local organization.

Using a variety of learning formats, the program is delivered over two terms.

Graduates may obtain employment in a variety of for-profit and non-profit organizations.

SUCCESS FACTORS

This program is well-suited for students who:

  • Thrive in team-based environments.
  • Adapt well to organizational changes. Are motivated, focused and committed to attaining goals.
  • Display personality traits of integrity, creativity and strategic thinking.

Which department am I in?

School of Business

Study options

Full Time (1 year)

Tuition fees
Semester 1: CAN $7,877.55; Semester 2: CAN $7,820.55; Estimated Program Total fees: CAN $15,698.10 (Fall 2021, winter 2022)
Start date

10 January 2022

Venue

Algonquin College

Woodroffe Campus,

1385 Woodroffe Avenue,

OTTAWA,

Ontario (ON),

K2G 1V8, Canada

Entry requirements

For students from United States

Students need to submit University Degree and transcripts. English Language Proficiency Requirements: Academic IELTS: Overall 6.5 (no band lower than 6.0); TOEFL iBT - Total 88 (no score below 22); Cambridge English – 176; Pearson (PTE) - Overall 60; MELAB - Overall 85 Minimum of 80 AND Speaking 3Al; gonquin’s EAP - International EAP: Level 8 with a grade of B Canadian EAP: Level 3 with a grade of B.

For international students

Entry Requirements may vary from county to county, Applicants must have an Ontario College Diploma, Ontario College Advanced Diploma, Degree or equivalent.

Applicants with International transcripts must provide proof of the subject specific requirements noted above along with proof of either: IELTS-International English Language Testing Service-Overall band of 6.5 with a minimum of 6.0 in each band; OR TOEFL-Internet-based (iBT)-overall 88, with the minimum in each component: Reading 22; Listening: 22; Speaking: 22; Writing: 22.

Deadline: Applications for Fall Term and Winter Term admission received by February 1 will be given equal consideration.

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