The best of both worlds — develop expertise in several areas of marketing practice and gain fundamental understanding of the broader business environment.
Program Highlights
Emphasis on practical, hands-on learning prepares you to excel in your marketing or sales career.
Study with professors who have worked as marketing professionals and bring their expertise to the classroom.
Upon completion of a common first semester, you may choose to transfer into second semester of one of the following programs:
Business - Accounting (316)
Business Administration (632)
Business Administration - Accounting (364)
Business Administration - Human Resources (363)
Business Administration - Marketing (362 - 366)
Business - Financial Services (303)
Business - General (320)
Insurance (318)
What you'll learn
How to conduct market research and create marketing strategies for real clients.
Verbal and written communication skills as you prepare reports and presentations.
Web marketing strategies and tools.
Use computer simulation to model an international product launch.
Program Length
2 academic years (periods of 8 months)
Fast Track - allows students to complete a two-year Diploma program (non co-op) in 16 months. Students will start in January and be in school for four continuous semesters: Winter, Spring/Summer, Fall and Winter. Students will not be off during the summer.
Your future career options
Marketing Program Coordinator
Merchandising Manager
Territory Manager and Inside Sales Representative
Product Analyst and Planner
Social Media Program Coordinator
Buyer and Purchasing Agent
Customer Service Representative
Communications Co-ordinator
Brand Assistant
Educational Pathways
Pathways to Mohawk
If you've successfully taken a course at another post-secondary institution, you may be able to earn course exemptions toward your credential here at Mohawk.
Pathways within Mohawk
If you have successfully completed one of the following programs at Mohawk, you may be eligible to receive transfer credit in this program.
Business - Accounting
Business Administration
Business (General)
Business Administration - Human Resources
Business - Marketing
Business Administration - Marketing
Insurance
Business Administration - Accounting
Business - Financial Services
We offer a diverse range of programs to further your studies within Mohawk following completion of this program.
Advertising and Marketing Communications Management
Business Administration - Marketing (Enter Semester 5)
Analytics for Business Decision Making
Global Business Management
International Business Management
Public Relations
Supply Chain Management
Pathways beyond Mohawk
Earn a degree:
Athabasca University - Bachelor of Commerce, Bachelor of Human Resources and Labour Relations, Bachelor of Management
Davenport University - Bachelor of Business Administration
Griffith University - Bachelor of Business
Niagara University - Bachelor of Science in Management, Marketing, Economics or Finance
Robert Gordon University - BA (Hons) Management with Marketing, BA (Hons) International Business Management, BA (Hons) Events Management, BA (Hons) Fashion Management, BA (Hons) International Hospitality Management, BA (Hons) International Tourism Management, BA (Hons) Media, BA (Hons) Public Relations
*Price shown is for indicative purposes, please check with institution
Expected January 2026
Mohawk College
Fennell Campus (FF),
135 Fennell Avenue West,
Hamilton,
Ontario (ON),
L9C 0E5, Canada
OSSD or equivalent (Mohawk Academic Upgrading, GED) including:
Grade 12 English, C or U or equivalent
Grade 11 Mathematics, C, M or U level or equivalent (M or U level recommended)
English Language Requirements
See below for accepted equivalents for Grade 12 English:
Successful completion of the GAS-English for Academic Purposes (478 or 278) program
TOEFL minimum score of 550 (80 Internet based) or IELTS Academic minimum score of 6.0 overall with no band less than 5.5.
*There may be different IELTS requirements depending on your chosen course.
Mohawk College is located in Hamilton, Ontario, Canada and offers a quality learning experience across four campuses and innovative facilities.