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What will I learn?

Gain the knowledge required understanding the lodging industry, and the practical skills and tools needed to be able to build successful sales and marketing programs that will contribute to revenue management.

Get prepared for a variety of hospitality industry positions through topics such as market segmentation, market research, advertising, public relations, pricing, and revenue maximization

Earn additional certifications from the internationally recognized American Hotel and Lodging Educational Institute (AHLEI)

Instructors are highly qualified industry professionals with current experience in the hospitality field

Strengthen your résumé with Canadian work experience by taking the co-op program option

Program Description

Greystone College’s Diploma in Hospitality Sales and Marketing program gives students the necessary skills to achieve their objectives through topics such as market segmentation, market research, advertising, public relations, pricing, and revenue maximization.

Students will be prepared for a variety of hospitality industry positions such as hospitality marketing assistant, sales associate, public relations coordinator, and more

Which department am I in?

Greystone College

Study options

Full Time (26 weeks)

Tuition fees
CAD$9,750.00 (US$ 7,178) per year
Tuition: CAN $9,750; Material fee: CAN $720; Registration Fee: CAN $200
Start date

11 October 2022, 7 November 2022, 5 December 2022, 3 January 2023, 27 February 2023, 27 March 2023, 24 April 2023, 23 May 2023

Venue

Toronto Campus

443 University Avenue,

TORONTO,

Ontario (ON),

M5G 2H6, Canada

Full Time (26 weeks)

Tuition fees
CAD$9,750.00 (US$ 7,178) per year
Tuition: CAN $9,750; Material fee: CAN $720; Registration Fee: CAN $200
Start date

11 October 2022, 7 November 2022, 5 December 2022, 3 January 2023, 11 September 2023, 10 October 2023

Venue

Greystone College

Vancouver Campus,

560 Granville Street,

VANCOUVER,

British Columbia (BC),

V6C 3P1, Canada

Entry requirements

For students from United States

Students must have a secondary school diploma or equivalent (accepted secondary school diplomas must be from Canada or the USA); Students must be at least 18 years of age, and pass the Wonderlic Scholastic Level Exam (SLE) with a grade of 14 or higher. TOEFL IBT 35, IELTS 5.0.

For international students

Students who are interested in attending Greystone College must have a secondary school diploma, GED or mature student status.

In Toronto only, be at least 18 years of age, and pass a superintendent approved qualifying test.

All applicants whose first language is not English must demonstrate an Intermediate 4 level of English with Greystone College’s online written and speaking test.

The online written and speaking test is exempt if TOEFL iBT 60, IELTS 6.0, or ILSC I4 is presented.

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