Program Overview
The Honours Bachelor of Brand Design is a four-year degree that produces designers with strengths in collaboration, research, critical and strategic thinking, technical design execution and brand storytelling.
The Honours Bachelor of Brand Design is a four-year degree program that responds to the rapidly changing world of graphic design by preparing students to be forward-looking brand designers with strengths in collaboration, research, critical and strategic thinking, technical design execution and brand storytelling. It is built on multidisciplinary pillars of research, critical thinking, strategic brand development, technical design execution and brand storytelling.
Brands are more than logos or sales tactics, they are carefully developed relationships between the brand makers and audiences – a brand is a promise to follow through on a purpose and a set of values that taken together express how someone perceives an organization or product. The Honours Bachelor of Brand Design degree is an opportunity to build a knowledgeable creative community of collaborators and strategic designers who are able to bridge business strategy, technology and the design world in order to produce innovative brand experiences.
Graduates of the Honours Bachelor of Brand Design degree program will have the analytical and technical skills to:
This program responds to the dynamic and growing field of design, training learners to:
Your Career
Graduates will be trained for work that spans several occupational areas in advertising, marketing and public relations, as graphic designers and illustrators, content writers and web producers, communications specialists, marketing researchers and business and strategy consultants.
Career Options
Graduates of this program will have acquired the skills necessary to be employed in design, branding and digital media studios, creative labs, in-house design and digital departments within larger corporations across sectors, or to work independently or in a start-up.
This program prepares graduates for positions such as:
*Price shown is for indicative purposes, please check with institution
Expected September 2025
Waterfront Campus
51 Dockside Drive,
TORONTO,
Ontario (ON),
M5A 0B6, Canada
Have graduated from senior secondary school or equivalent (those applying for a postgraduate program must have graduated from a university or college)
Be 17 years of age or older at the time of registration
George Brown College ESL Level 9; TOEFL 84 overall and 21 in each skill band (Online); IELTS 6.5 overall and 6.0 in each skill band; MELAB 85; CAEL overall 70 (writing 60)
George Brown College is a diverse and welcoming community located in the heart of downtown Toronto, Canada’s largest city.