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BA (Hons) in Marketing with Digital Media and Cloud Computing

Ireland

20

What will I learn?

Overview

The BA (Hons) in Marketing with Digital Media and Cloud Computing is a specialised and innovative programme, which has been created to meet the needs of learners who seek to develop their knowledge and appreciation of concepts and frameworks of marketing with digital media at BA level. The programme is academically challenging and the course features a range of Marketing with Digital Media and Cloud Computing subjects in which learners will be exposed to the latest cutting edge ideas, techniques and marketing frameworks through the analysis of industry best practice.

The BA (Hons) in Marketing with Digital Media and Cloud Computing is aimed towards students interested in building a career in Marketing with Marketing and Cloud Computing within a technological skill base. Industry research indicates that there is an increasing demand from companies in this area and this degree provides these capabilities. The programme will develop in learners both knowledge and practical experience of Marketing with Digital Media and Cloud Computing concepts. This programme, therefore, represents a rare opportunity for learners to shape their career paths in this exciting arena.

Structure

This course balances in-depth coverage of marketing theory and practice with complementary study of key business disciplines. The course thus imparts significant business knowledge as well as a critical appreciation of the marketing function and the practical value of marketing models and concepts. As the course progresses, students are provided with a wide range of skills and knowledge, thus enabling them to analyse quite complex marketing scenarios and to develop competent marketing solutions and strategies.

Career Opportunities

The stream aims to provide an academically rigorous framework through which learners understand and critically appraise the philosophy and practice of marketing with digital media. The programme will develop and prepare learners to work in any organisation, national or international, profit and not for profit and will therefore serve the needs of employers and national needs. The majority of graduates from this programme will seek employment at graduate entry marketing positions within organisations either nationally or internationally. This programme is also a valuable foundation for further postgraduate training and research.

Which department am I in?

Dublin Business School

Study options

Full Time (3 Years)

Tuition fees
€10,050.00 (US$ 10,430) per year
Start date

Expected September 2023

Venue

Dublin Business School

13/14 Aungier Street,

Dublin,

Republic of Ireland

Entry requirements

For students from United States

Applicants whose first language is not English must provide English Proficiency.

For international students

Leaving Certificate

Under the new Common Points Scale for Leaving Certificate 2017, applicants must obtain a minimum of 2H5’s and 4 O6/H7, including a language. Some degree programmes will also require a minimum of O6/H7 in Maths.

A-Levels/GCSE

Applicants must obtain a minimum of four GCSE passes at grade C to include Maths and English plus two A-level passes at grade C or higher.

BTEC

Students applying for any QQI (formerly HETAC) honours/ordinary degree or higher certificate must have obtained a minimum of a BTEC National Diploma in a cognate area.

FETAC Applicants

Minimum entry requirements for graduates of FETAC Level 5 awards is a full FETAC award which includes a Distinction grade in at least three modules.

Mature Applicants

If you are over 23 years of age on the 1st of January on the year of admission and do not meet the minimum entry requirements, you may apply as a Mature Student. Mature students should apply directly to the Admissions Office at Dublin Business School.

For Non EU applicants whose first language is not English an additional requirement is to have achieved a minimum IELTS score of 6.0 or equivalent to qualify for admission to the Honours Degrees (level 8 programmes).

*There may be different IELTS requirements depending on your chosen course.

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