ip target image
You are currently browsing our site with content tailored to students in your country

Pathway + Bachelor

Business Economics with Marketing and Psychology MA (Hons)

UK

10

3

What will I learn?

Business Economics focuses on economic concepts, theories, and principles. Learn how these are applied to various business activities inside businesses or organisations and across the wider business world.You’ll develop a strong understanding of the role of marketing in today’s multi-channel environment and how marketing fits into a wider organisational context.In order to become an effective marketer, and be able to allocate resources and tap into growth opportunities, you need to understand all economic factors relating to target markets, particularly around emerging markets.There are strong links between Psychology and business, in particular marketing. For example, developing a stronger understanding of the psychological behaviour of the consumer. Psychology is the scientific study of the mind and behaviour. Topics we cover include how babies learn, the way in which people's mental skills change as they grow older, various personalities, and how social group dynamics work. You will also study different psychological disorders.In addition to exploring these aspects of human nature, you will learn how to think critically and to solve problems. We will teach you to analyse data, write clearly and effectively, and be a confident communicator of science. You will learn how to plan, implement and analyse your own research project.

Which department am I in?

School of Humanities Social Sciences and Law

Study options

Full Time (4 Years)

Tuition fees
£20,900.00 (US$ 26,321) per year
This is a fixed fee

*Price shown is for indicative purposes, please check with institution

Start date

16 September 2024

Venue

Main Site

Nethergate,

Dundee,

Dundee, City Of,

DD1 4HN, Scotland

Entry requirements

For students from United States

Please check essential subjects required for other Joint Honours subjects. BSc applicants who wish to choose modules from the School of Life Sciences in Level 1 must ensure that they also satisfy those entry requirements.

*There may be different IELTS requirements depending on your chosen course.

Pathways options

Offered by other partners

This university accepts pathways courses from
  • International College Dundee
ADD TO MY FAVOURITES

About University of Dundee

The University of Dundee has been named Scotland’s top university (The Herald Higher Education Awards 2023).

  • World top 250 university (THE World University Rankings 2023)
  • 5 star rating by QS
  • Number 1 in Studentcrowd’s 5 best Scottish Universities
  • 18,000 students on campus from 140 countries

Get in touch