What will I learn?
The lecture series for this course will follow two interdependent, integrated streams. One will develop students’ historical, theoretical and critical awareness of the relationship between arts, cultural entrepreneurship and business management from a variety of viewpoints – film, music, dance, theatre, festival, gallery etc. The other series will be more professionally focused exploring the changing environment with respect to business methods (finance, planning and the law), and marketing and branding strategies within the creative industries. The practical seminars and workshops for the course will focus around important case studies to highlight different business models within the creative industries from SMEs to national organisations as well as allowing an opportunity to explore important, innovative approaches to marketing and communications strategies within the sector.The programme will increasingly introduce professionalised work placement elements from the second part of Level I. So that by the programme’s end, students will have gathered experience of working with external professional creative industries organisations.Liverpool is a vibrant city, tapping into the momentum and energy of a diverse creative scene, which stems from a long history as an international port city known for its music. Our course adopts a creative approach to music production that considers equipment to be a means to artistic ends, an aspect of modern musicianship that is essential for any self-sufficient practitioner. Music Production gives you the opportunity to explore the creative, technical, and theoretical aspects of one of the most rapidly changing creative landscapes. The course will expose you to aspects of the music business and industry, as well as its many historical and theoretical concepts. It provides you the opportunity to develop lasting, transferable skill sets that empower you to develop a resilient and sustainable approach to your future practice.Our students have had the opportunity to gain professional experience with a variety of professional organisations, including Liverpool Sound City, Immix Ensemble, Parr Street Studios, Sentric Music, Ditto Music, The Vocal Booth studio, Melodic Distraction (radio station), and The Beatles Experience, among others.We continually establish connections within the wider industry and our programme regularly hosts music industry professionals, who provide real-world knowledge through their guest lectures. Join our dynamic creative community of music production to facilitate the next steps in your creative and professional journey.
