What will I learn?

Summary

The Roehampton MSc Global Marketing provides you with essential expertise of contemporary marketing theory and practice, equipping you with the strategic and operational marketing skills needed to succeed.

This programme has been designed with input from a panel of business advisors and successful business leaders to address the 21st century’s demand for market-focussed professionals adept in the effective use of digital technologies. You will be introduced to the strategic, financial and operational context of management and to digital marketing strategies and the increasingly data-driven context in which business leaders operate. You will also learn how to leverage digital marketing and customer engagement strategies to achieve real impact on business objectives through marketing.

MSc Global Marketing is tailored to students with the ambition to become leaders and practitioners at the interface of marketing and corporate strategy. The programme benefits from our academic faculty’s leading research expertise and practitioner links. In addition to the academic programme of study, you will have the opportunity to join our Global Leadership Programme.

Career options

Graduates from this programme are equipped with the knowledge and skills to work in brand management, digital marketing planning or strategic marketing management positions in large multinational corporations, SMEs operating globally or specialist marketing agencies.

Which department am I in?

Business School

Study options

Full Time (2 years)

Tuition fees
£15,352.00 (US$ 21,130) per year
The fee mentioned is for September 2021 entry; January 2021 and April 2021 entry: £14,978 (2020; full-time International); Placement Year £1500.

This is a fixed fee

*Price shown is for indicative purposes, please check with institution

Start date

Expected April, September 2022

Venue

University of Roehampton

Erasmus House,

Roehampton Lane,

Wandsworth,

SW15 5PU, England

Full Time (1 year)

Tuition fees
£15,352.00 (US$ 21,130) per year
The fee mentioned is for September 2021 entry; January 2021 and April 2021 entry: £14,978 (2020; full-time International); Placement Year £1500.

This is a fixed fee

*Price shown is for indicative purposes, please check with institution

Start date

Expected April, September 2022

Venue

University of Roehampton

Erasmus House,

Roehampton Lane,

Wandsworth,

SW15 5PU, England

Entry requirements

For students from United States

Students have Bachelor’s degree with minimum CGPA 3.0 for Upper second-class honours degree (2.1) and Lower second-class honours Bachelor’s degree (2.2) with minimum CGPA 2.8. Students those who want to pursue MBA need to have three years’ managerial or professional work experience (two will be considered). Academic experience same as taught postgraduate. Graduate Management Aptitude Test (GMAT) of 550.

For international students

General entry requirements: You should usually hold a second-class honours degree (certain programmes may require a 2:1) from a recognised British or overseas university. IELTS Academic – 6.5 overall with a minimum 5.5 in each component; TOEFL IBT- 89 overall with a minimum of 17 in Listening and Writing, 18 in Reading and 20 in Speaking; Pearson Test of English: 59 overall with no less than 51 in any band.

*There may be different IELTS requirements depending on your chosen course.

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About University of Roehampton

UoR has established a firm reputation for performing world-leading research across all of its academic departments.

  • Long established, yet modern academic community
  • Close proximity to one of the most dynamic cities in the world
  • Ranked the most research-intensive modern university in the UK
  • Undergraduate and postgraduate scholarships available