What will I learn?

The Marketing Management major is designed to offer students a broad business education with an emphasis on professional training for careers in sales and marketing in manufacturing firms, such service industries as banking and healthcare, and non‐profit organizations. Within the Marketing major, students can pursue more specialized skills in the rapidly growing area of digital and social media, which also involves additional skills in marketing analytics.

Career Options

  • Product management
  • Advertising and promotional management
  • Merchandising
  • Industrial and consumer sales
  • Brand management
  • Consumer research
  • Business development
  • Digital Marketing Specialist

Majors

  • Digital Marketing Strategy (DMS)
  • Professional Selling

Which department am I in?

Pamplin College of Business

Study options

Full Time (4 years)

Tuition fees
US$30,867.00 per year
International Student Fee: USD $550

*Price shown is for indicative purposes, please check with institution

Start date

18 January 2022

Venue

Virginia Tech

925 Prices Fork Road,

BLACKSBURG,

Virginia,

24061, United States

Entry requirements

For students from United States

Students must complete: 3 units of math (includes algebra I, geometry, and algebra II), 2 units of laboratory science (chosen from biology, chemistry or physics), additional academic units (foreign language is highly recommended). Some majors have other requirements, such as an additional year of advanced math or lab science. Most students who are selected for admission have completed more than the minimum requirements and have at least a B+ grade point average.

For international students

Before you can be considered for freshman admission, you must complete:

3 units of math (includes algebra I, geometry, and algebra II)
2 units of laboratory science (chosen from biology, chemistry or physics)
additional academic units (foreign language is highly recommended)

Some majors have other requirements, such as an additional year of advanced math or lab science. Most students who are selected for admission have completed more than the minimum requirements and have at least a B+ grade point average.

English Language Requirements:

Students taking the IELTS must obtain a score of at least 6.5, with no sub-score below 6.5 to be considered for admission to Virginia Tech. Students taking the PTE must obtain a score of at least 53. Depending on the type of TOEFL used, Virginia Tech expects students to have scores of: Internet-based test: at least 80, with no section sub-score less than 16; Computer-based test: at least 233; Paper-based test: at least 550. Application Deadline: Fall - January 15 (Regular Decision).

*There may be different IELTS requirements depending on your chosen course.

Pathways options

Offered by this university

Virginia Tech offers below pathways course for this subject
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About Virginia Tech

The AdvantageVT program offers the ideal gateway for students who want to combine English language studies with course credits.

  • Ranked in the top 5% universities globally
  • Excellent pathway programs for international students
  • Over 110 undergraduate and 170 postgraduate programs
  • Education driven by innovative technology and research