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Marketing, BSBA

USA

1

What will I learn?

The major in marketing is designed to provide students with the conceptual background and practical skills necessary to address what new products a firm should introduce; how products should be priced; how best to identify channels of distribution; and how best to promote new and existing products, among many other business questions.

Careers:

Skills Needed

  • Able to communicate your thoughts, ideas, and information clearly and concisely both in writing and verbally
  • Recognize problems and devise an appropriate plan of action to resolve them
  • Organize and interpret complex data
  • Be creative and good at generating new idea; then organizing those ideas and communicating them verbally
  • Work well with others, especially in a team environment

Types of Jobs

  • Sales and Customer Relations
  • Advertising & Public Relations
  • Product Management
  • Market Research
  • Purchasing
  • Brand Management

Types of Industries

  • Large Corporations
  • Retail
  • Government
  • Banking
  • Non-profit
  • Consulting Firms

Which department am I in?

College of Business Administration

Study options

Full Time (120 credit hours)

Tuition fees
US$43,398.00 per year
This fees is for the year 2023/24 and is subject to change for the coming year

*Price shown is for indicative purposes, please check with institution

Application deadline

1 April 2024, 1 October 2024

Start date

26 August 2024, 8 January 2025

Venue

College of Business Administration

2100 Sennott Square,

210 S. Bouquet St.,

PITTSBURGH,

Pennsylvania,

15260, United States

Entry requirements

For international students

Prospective students who have not earned college credits since graduating from high school with a diploma or GED should consult this section for information on admission to the University of Pittsburgh. English Language Scores: A 100 or higher TOEFL composite score with sub-scores of 21 or higher is considered competitive, a 7.0 IELTS with sub-scores of 6.0 or higher, or a 125 or higher Duolingo score. Application Deadlines: April 1: fall term (August); October 1: spring term (January).

*There may be different IELTS requirements depending on your chosen course.

ADD TO MY FAVOURITES

About University of Pittsburgh

The University of Pittsburgh is one of the oldest institutions for higher education in the U.S., boasting world-class programs and esteemed alumni.

  • One of the oldest universities in the U.S., founded in 1787
  • #1 Public University in the Northeast (WSJ, 2023)
  • 124 Pitt innovator patents and 17 start-ups launched in 2021
  • Signature building is a 42-story Gothic Revival skyscraper

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