What will I learn?

Prepare for a Competitive Future with the MBA in Sports Management

Get a leg up on the competition in the world of sports business by earning a Master of Business Administration in Sport Management from Southern New Hampshire University. From business development to brand building to event planning, the online MBA in Sport Management gives you a strong foundation in business and management and a real-world perspective on the $414 billion sports industry.

SNHU's MBA program is one of the most affordable MBAs in the nation and can be completed in just over a year. The MBA in sports management coursework is designed to give you a comprehensive understanding of specific aspects of the industry, from sports teams, agencies and event management to equipment manufacturing, parks and recreation and intercollegiate and scholastic sports. You'll critically evaluate the issues and opportunities that face the sports industry across a range of disciplines.

Career Outlook

Job prospects within the industry are predicted to be strong in the coming years. According to the U.S. Bureau of Labor Statistics, employment in entertainment and sports occupations is projected to grow 10% through 2026 - faster than the national average for all occupations.*

In the MBA in sports management online program, you'll gain a combination of skills that provides a unique competitive advantage: knowledge of the latest trends in sport business and enhanced marketing, analytic and financial skills. These sports management master's program courses give you a solid business management and sports background, positioning you for a high-level career in any of the specialized fields in the industry, including:

  • Professional sports teams
  • Event and facility management
  • Parks and recreation
  • Intercollegiate and scholastic sports
  • Equipment manufacturing
  • Sports agencies


The MBA in Sport Management online program consists of nine MBA core courses and three sports management courses that cover the internationalization of sport business, sport and society, strategic management and more. Those with non-business academic backgrounds may be required to take foundation courses.

SNHU MBA students can also pursue a graduate certificate beyond the standard degree program, which allows you to list another significant credential on your resume with minimal additional coursework (typically at a reduced credit load, depending on the electives selected).

Which department am I in?

Southern New Hampshire University

Study options

Full Time (1 year)

Tuition fees
US$12,600.00 per year
Semester Tuition (3 courses at USD $2,100/course): USD $6,300
Application deadline

Expected October 2022

Start date

Expected January, August 2022


School of Business

2500 North River Road,


New Hampshire,

03106, United States

Online/Distance (1 year)

Tuition fees
US$9,405.00 per year
USD $1,881 Per 3 Credit Course, USD $627 Per Credit Hour (Annual Cost for 15 credits)
Start date

Expected October 2022

Entry requirements

For students from United States

Students must have the equivalent of a U.S. bachelor's degree. Minimum GPA: 2.75/4.0 or equivalent (Students with a cumulative GPA of 2.0 – 2.74 may be eligible for provisional admission).

For international students

Applicants for graduate programs must have the equivalent of a US bachelor's degree with a minimum GPA equivalent to 2.75 on a US 4.0 grading scale. Students with a cumulative GPA of 2.0 - 2.74 may be eligible for provisional admission.

Students wishing to enter directly into an Undergraduate or Graduate academic program must provide evidence of English proficiency by one of the following options: TOEFL: 71; IELTS: 6.0; PTE: 54; ELS: 112; EF: C1; ILSC: A2; Michigan: 85; ASC English: Completion of Level 6; FLS: Completion of Level 15.

*There may be different IELTS requirements depending on your chosen course.


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