Advanced Diploma in Business Administration - Marketing

St. Clair College

Much of a business or organization’s success is due to marketing strategies. Marketing is an ever-changing and diverse field with a wide array of career opportunities. The Business Administration - Marketing program enables students to learn about key management skills and the promotion of products, companies and businesses. Students will gain a clear understanding of consumer behaviour, market research, sales promotional tactics and the importance of using data to drive marketing strategies. This three-year marketing program prepares students for various types of management positions. If you are a strategic and creative thinker with fresh, forward-thinking ideas, and strong analytical skills and are comfortable as a team leader, this program and field may be just right for youProgram HighlightsMarketing research courses allow for hands-on practical and experiential learning.Second and Third-year students have an opportunity to participate in the Ontario Colleges Marketing Competition (OCMC).Work placements for qualified third-year students in their final semester.Articulation agreements so students can obtain a degree with a variety of universities including Nipissing University (offered on the St. Clair College campus), Wayne State University, Walsh College and Davenport University. Students can also obtain their degrees overseas in Ireland and Australia.Continuously updated curriculum based on current trends including digital marketing, data social media marketing content.

Zekelman School of Business