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What will I learn?

Course overview

MA Strategic Fashion Marketing is a programme specifically developed for fashion with a global reputation for success in launching fashion industry careers. It is a well-established and renowned course in the sector with a record of recruiting high calibre international and home/EU students leading to a very good track record of student’s employability.

Graduates traditionally enter careers within marketing, PR, communications, brand management, digital marketing management and international business development as well as pursuing to higher level research degrees. The course attracts over 20 nationalities who wish to develop a dynamic career in strategic marketing and management in a fast-moving vibrant industry.

The MA Strategic Fashion Marketing provides a learning environment in which business graduates can develop both creative and strategic skills in fashion marketing and management. Students develop knowledge and skills in areas such as marketing strategy, business development, brand strategy, consumer insights, digital as well as marketing communications. We also offer an in-depth into innovative and industry specific fields such as luxury, international strategy, sustainability and innovation and technology.

Career paths

Masters graduates have an acknowledged advantage in the employment market, obtaining work in a wide range of vocational and academic fields related to fashion, including working as a Marketing Executive, Brand Manager, Marketing Communications Manager.

The MA also provides an excellent preparation for higher level research degrees (MPhil or PhD), with an increasing number of graduates undertaking research in fashion related subjects, in practice or theory or entering education as lecturers.

Which department am I in?

School of Fashion Promotion and Management

Study options

Full Time (1 year)

Tuition fees
£23,610.00 (US$ 26,299) per year
This fee is correct for 2022/23 entry and is subject to change for 2023/24 entry. Tuition fees may increase in future years for new and continuing students on courses lasting more than one year.

This is a fixed fee

*Price shown is for indicative purposes, please check with institution

Start date

Expected April, September 2023

Venue

London College of Fashion

20 John Prince's Street,

London,

W1G 0BJ, England

Entry requirements

For students from United States

Application to a postgraduate course usually requires US students to have an undergraduate (bachelor's) degree in a subject related to the proposed area of study, a personal statement and, where needed, a study proposal and references. Many of our courses also ask for a portfolio and some require work experience. Our IELTS requirements vary depending on the course and level of study. Minimum score for IELTS: 5.0.

*There may be different IELTS requirements depending on your chosen course.

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About University of the Arts London

University of the Arts London has ranked second in the world in Art and Design for the fourth year in a row in the 2022 QS World University Rankings.

  • Rated ‘Outstanding’ by Ofsted for its Foundation Diploma
  • Ranked number one university in the UK for producing leaders
  • Seventh greenest university in the UK, ranking top for arts
  • UAL alumni have won awards including Golden Globes and Oscars

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