Marketing Communications - BA (Hons)

University of the Arts London

Combine creative and strategic skills, emerging as an innovator in the fast-moving world of marketing and brand communication **Why choose this course at London College of Communication** * **Be the creative force behind ideas**: Develop an understanding of creative-led innovation, exploring storytelling in branding, advertising and digital communications contexts. * **Professional recognition:** The course is aligned with industry bodies including the Chartered Institute of Marketing (CIM) and the Data and Marketing Association (DMA), supporting your career readiness. * **Strong subject reputation:** UAL is ranked 5th in the UK for Marketing and Public Relations (Guardian University Guide 2026). **What to expect** * Delivered within a creative university in the heart of London’s creative industries, offering strong industry connections. * Learning-by-doing approach with practical, real-world marketing and communications projects, including creating brand strategies and assets. * Emphasis on data-driven marketing, AI, AdTech and CreaTech, preparing you for contemporary digital and analytics-led roles, including the integration of AI and automated content * Commitment to ethical and sustainable practice in marketing and communications aligned to an understanding of regulatory compliance. **Industry experience and opportunities** Our industry and accreditation partners will give you regular opportunities to engage with the latest insights and future trends through networking events and industry workshops. By working on real-world projects set by external partners, you’ll gain first-hand experience of current challenges for marketing communications, collaborating with professionals to develop practical, strategic solutions. This means when you graduate, you will be prepared for careers across brands, agencies, media and marketing in the wider creative industries. You can also broaden your professional and global experience through opportunities such as work placements and study abroad options. **About London College of Communication** At LCC, you’ll learn how to bring together technology, creativity and storytelling, while building the skills, confidence and networks you need for your future career. We’ll support you to develop a future‑proof mindset, so you’re ready to succeed in the industries you’re heading into. Here, you’ll explore what matters to you, developing work that reflects your interests, values and ambitions. As part of University of the Arts London - ranked 2nd in the world for Art and Design - you’ll join one of the world’s leading creative universities and unlock the opportunities that come with it (QS World University Rankings by Subject).

London College of Communication, University of the Arts London