BA in Public Relations Interdisciplinary

Eastern Michigan University

The interdisciplinary Bachelor of Arts in Public Relations prepares students for a global public relations industry career. The interdisciplinary public relations major provides students with a solid foundation and understanding of the tools and skills commonly practiced within today’s PR discipline. The dynamic field of public relations leverages relationship management principles to foster connections between an organization and its specific publics or audiences. Public relations practitioners are highly desired organizational resources in business, education, athletics, healthcare, government, or human services. Public relations professionals are accomplished problem solvers, conflict managers, writers, speakers, event planners, and media relations experts. Public relations professionals manage the organizational messaging and promote clarification of decisions, products, and services that contribute to a positive reputation and increase organizational success. Graduates of the public relations program work in all field segments, including public relations agencies and firms, corporate communication offices, media relations, event planning, social media, fundraising, and not-for-profit public relations.

College of Arts and Sciences