Study Bachelor of Science in Advertising and Public Relations/Master of Science in Communication at Rochester Institute of Technology in the USA, College of Liberal Arts

Bachelor of Science in Advertising and Public Relations/Master of Science in Communication

USA

What will I learn?

This advertising and public relations degree prepares you to analyze audiences, craft persuasive messages, and create compelling connections with the right audiences on the right platform, from websites, social media, and blogs to video and photography sites and news channels. Smartphones, smart tech, data capturing, social media, and the ever-evolving internet landscape have changed every facet of how an audience can be reached and influenced. Connecting the right message, the right timing, and the right communication channel has never been more complex or more data-informed. For the advertising and public relations leaders of the future, being highly skilled in both the theories of persuasive communication and the tools to support it will be critical to success.

Which department am I in?

College of Liberal Arts

Study options

Full Time (8 Semesters)

Tuition fees
US$63,508.00 per year
Student Activities Fee - $470
Start date

May 2027

Venue

RIT - Main Campus

One Lomb Memorial Drive,

Rochester,

New York,

14623, Northeast, United States

Full Time (8 Semesters)

Tuition fees
US$63,508.00 per year
Student Activities Fee - $470
Start date

August 2027

Venue

RIT - Main Campus

One Lomb Memorial Drive,

Rochester,

New York,

14623, Northeast, United States

Entry requirements

For international students

For all bachelors degree programs, a strong performance in a college preparatory program is expected. Generally, this includes: 4 years of English 3 years of social studies and/or history 3-4 years of mathematics Specific math requirements are detailed by college below 2-3 years of science Specific science requirements are detailed by college below Completion of a High School Diploma or its equivalence Submit an official high school transcript. Transcripts may be sent electronically or mailed/emailed to RIT Admissions from your high school. Submit a letter of recommendation. A school counselor recommendation is preferred, teacher recommendations are welcome, and any additional recommendation letters will be considered (minimum of 1 recommendation letter required, suggested maximum of 3-5).

*There may be different IELTS requirements depending on your chosen course.

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