What will I learn?
In our communication degree, you’ll develop the key skills you need to become a successful communication professional. Developing productive relationships, managing teams, analyzing audiences, creating effective messages, and understanding media are key competencies needed for successful communication professionals. RIT’s bachelor's of communication prepares you in the theory, research, and practical application needed to develop these skills. You will graduate ready for a successful career in communication. The degree’s strong focus on undergraduate research also prepares you for graduate work in communication and related academic disciplines.Customize your communication BS by taking professional core courses from RIT’s nine colleges, in areas as diverse as design, photography, marketing, health care, programming, and engineering, to name a few. This unique combination of coursework allows you to explore the breadth of the communication field while studying other subject areas of professional or personal interest. Your BS in communication will prepare you for a variety of careers, ranging from traditional corporate communication to entrepreneurial start-up environments.Take courses in communication theory, visual communication, public speaking, mass communication, communication law and ethics, technology-mediated communication, and research methods. Complete a professional core from one of the many minors across the university, or you may design your own. Electives and liberal arts courses complete the curriculum. Complement your classroom work by completing one semester of cooperative education that deepens your knowledge of the communication field while you gain hands-on work experience that prepares you for a full-time position after graduation.Every student in the School of Communication is assigned a professional academic advisor and a faculty mentor. Professional advisors assist with course planning and registration. The faculty mentor provides advising on career development and planning, including information about research opportunities, graduate school, and jobs. Peer mentors, who are upper-level advertising and public relations students, are also available to answer questions about classes, clubs on campus, student-run activities, and other matters from the student’s perspective.
