BS in Fashion Merchandising

Western Michigan University

If you are interested in a career in fashion retailing or marketing, Western Michigan University's fashion merchandising program may be for you. This major includes courses specific to merchandising in the fashion environment, as well as core courses in business. Graduates pursue careers in retail store operations, buying and fashion marketing. In addition to problem solving and analytical skills, strong interpersonal and communication skills and the ability to work in a team environment are essential for success in this industry.Fashion merchandising majors earn three credits by completing 300 hours of pre-approved, supervised field experience at a fashion retail or marketing firm. The field experience course focuses on developing essential professional competencies through completion of reflective assignments and periodic employer evaluations.

College of Education and Human Development