Marketing and Public Relations Post-Baccalaureate Certificate

Southern Illinois University Edwardsville

In the increasingly dynamic national and global markets, professionals in marketing and public relations are in high demand, especially if their knowledge and skills cut across industry and specialization areas. A post-baccalaureate certificate in integrative studies with focus areas in marketing and public relations at Southern Illinois University Edwardsville will allow individuals to increase their professional advantage by staying abreast of the cutting-edge trends in these interrelated fields. By learning key concepts and applications of marketing analysis, strategy, and management, as well as visual communication, social media, and international aspects of public relations, students will be well positioned, upon acquiring the certificate, to excel and lead in marketing and public relations agency settings and in corporate or nonprofit communication careers. Evening and online courses will accommodate the busy schedules of working professionals. The certificate in integrative studies with focus areas in marketing and public relations is part of SIUE's integrative studies program. Students must successfully complete the program of study with a minimum GPA of 3.0.

College of Arts and Sciences