Bachelor of Media and Communication in Creative and Professional Writing

La Trobe University

Print. Online. Radio. TV. Podcasts. Social media. Mobile storytelling. There are many ways to create content and break the news. As digital storytelling rapidly evolves, employers need graduates who are more than just writers or presenters. They need producers, designers, videographers and podcasters – people who understand the core elements of a powerful story, with the technical skills to make stories shine.With La Trobe's Bachelor of Media and Communication, you'll learn how to tell stories across any medium. Graduate with a portfolio of work, industry experience and specialised knowledge to meet the demands of the rapidly changing media and communication landscape. With majors in journalism, sports media, media industries, creative and professional writing, or marketing – you can make your degree your own.Critically and creatively apply knowledge, skills and practices relevant to their field of study revealing autonomy and judgment to appraise, analyse, produce or create works suited to a range of audiencesDevelop, research and evaluate concepts, ideas, information, images and processes, relevant to their field of study, through creative, critical and reflective thinking and practiceInterpret, communicate and exchange ideas, problems and arguments across personal, professional and disciplinary settings using a variety of modes and media that are suited to audiences and contextsEffectively gather and communicate ideas and information across a variety of platforms in the forms relevant to the different disciplinesWork independently and collaboratively to demonstrate self-management and exhibit the skills needed to develop and sustain effective networks, relationships and connections relevant to their specialist area of studyExercise judgments that reflect the values and principles underlying their field of study and demonstrate responsibility and accountability in their relationships, communication, conduct, practice and future learningThe Creative and Professional Writing major allows you to hone your writing skills in multiple genres and forms. If you have a passion for telling stories and using language to change the way we see the world, then this major gives you the opportunity to experiment with the short story, extended fiction, creative non-fiction and script-writing. As well as crafting your own pieces, you will learn about the links between creative practice and literary studies and discover how your own writing relates to or challenges literary traditions. You will practice reading as a writer, paying close attention to the strategies other writers use to create mood and meaning.Over the course of the major, you will develop editing skills in dedicated classes with a focus on current practice in the publishing industry and in peer-feedback workshops. Supported by accomplished and published writers, you will finish your degree with a writing portfolio and valuable writing experience. Through this major you will gain skills highly valued within and beyond the university – to write cogently, to adapt style for different circumstances and audiences, to engage critically with language, and to tell compelling stories.

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