Business Management with Analytics - BA (Hons)

Abertay University

**Please note: This course is advanced entry to Year 3 only (depending on your qualifications). Year 1 and Year 2 entry is available via our new Business Management course N220****Study business analytics and learn new, powerful digital tools and analytical skills that are in great demand across the world. Join this Business Management with Analytics degree at Scotland’s Top Modern University for Student Satisfaction (CUG2027) and kick-start your career.**As organisations collect more Big Data, they need talented employees who can analyse that data strategically in areas such as marketing intelligence, CRM, sales and financial management. We will help you to excel in a range of business settings, so you can influence and make informed, data-driven business decisions.**Outstanding business links and valuable work placements**'Business Analytics' means you can harness powerful tools using skills that are in great demand across the business world.Focussed clearly on employability, there are work placement options and you can apply to study abroad. You'll learn to present and interpret findings clearly and effectively. Your ability to clearly identify business opportunities will mesh perfectly with the ever-changing job market.When you graduate you will be ready to improve organisational productivity, performance and profits. Whether your ambition is to start your own business or work within an organisation, your skills will be relevant all over the world.**Scotland’s Top Modern University for Student Satisfaction**Abertay is widely regarded as THE place to come for student satisfaction and high quality teaching. But don't take our word for it:* **Scotland's Top Modern University for Student Satisfaction** (The Complete University Guide 2027 and Times Good University Guide 2026).* **UK Top 10 for Student Experience** (The Times Good University Guide 2025 and The Daily Mail University Guide 2024).* **Top Scottish Modern University** (Guardian University Guide 2026).

Faculty of Design, Informatics and Business