What will I learn?
What does it take to run a successful and sustainable business today? With the BA (Hons) Business Management course, you’ll learn how to make decisions that drive performance while creating positive impact. You’ll build the knowledge and confidence to adapt and solve problems in fast-moving organisations.If you’re interested in leadership, teamwork, sustainability and problem-solving, this degree is for you. We’ll give you a strong foundation across key areas of business, helping you understand how they connect and work together in real organisations.You’ll explore:* strategy* marketing* operations* human resource management* sustainability* finance.You’ll apply your learning to current business challenges through projects, data analysis and practical activities that reflect industry practice. As part of a diverse student group, you’ll build confidence in teamwork and develop an understanding of different perspectives in a global business environment.In Year 3, you can shape your experience around your goals. You can apply for a half-year or year-long work placement to gain hands-on industry experience. You can also choose to study abroad at one of our partner universities, building international experience and broadening your perspective. We’ll support you to prepare, apply and make the most of these opportunities.You’ll benefit from our strong links with industry. Guest speakers, live casework and networking opportunities connect your learning to real organisations and current practice. Our Entrepreneurial Hub also supports you to develop ideas, explore innovation and apply your skills in new ways.You’ll explore corporate social responsibility and how businesses can operate in a responsible and sustainable way. These themes are embedded throughout the course, shaping how you think, learn and make decisions.As the University for the Common Good and a member of the Principles for Responsible Management Education (PRME) network, we prepare you to respond to real business and societal challenges. Our commitment to the UN Global Compact and the UN Sustainable Development Goals runs throughout your studies, including a dedicated module on sustainability, ethics and responsible business practice.GCU was the first Scottish university to join the UN Global Compact, the world’s largest voluntary corporate responsibility initiative. It brings together thousands of organisations across the globe, all committed to aligning their operations and strategies with ten universal principles covering human rights, labour, the environment and anti-corruption. Being part of this network means your learning is shaped by global standards and real-world practice.The course is accredited by the European Foundation for Management Development (EFMD), a mark of quality recognised by employers worldwide. With strong industry links, practical learning and international opportunities, you’ll graduate ready for a wide range of roles across the global business sector.#### **Why study Business Management at GCU?*** Build a strong understanding of how businesses operate sustainably across strategy, marketing, operations, HR and finance, and see how they connect in real organisations.* Apply your learning to real business challenges through projects and data analysis. Develop skills in decision-making, problem-solving, teamwork and communication for a wide range of careers.* Study an EFMD-accredited degree, recognised by employers worldwide, with a focus on the skills and knowledge needed for modern business.* In Year 3, you’ll have the opportunity to apply for a half-year or year-long work placement. You can also apply to study abroad at a partner university and gain international experience.* Develop an enterprising approach and learn how to lead responsibly, preparing you to tackle real business and societal challenges.
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