Digital Marketing Management with Placement Year, MSc

University of Greenwich

The demand for digital marketing expertise is on the rise. Our programme, developed in collaboration with the Digital Marketing Institute, provides the skills needed for a successful career in digital marketing. Whether you're an aspiring entrepreneur, a digital marketer, or someone with a creative mindset, this course equips you to create and manage effective digital campaigns. Our digital marketing suite, for instance, provides the authentic experience of working in a marketing or advertising agency. It’s perfect if you’re taking part in a group project, as you can bounce ideas off each other using the latest interactive Mersive software.

You'll gain in-depth knowledge of digital marketing analytics, content creation, campaign management, optimisation, Customer Experience (CX), multiplatform integrated marketing, and emerging technologies like metaverse virtual and augmented realities. Our expert lecturers from both industry and academia ensure a comprehensive learning experience.

This degree includes the opportunity to enhance your employability - and elevate your career - with a placement year, working full-time for a company. It’s a chance for you to immerse yourself in an industry, apply your knowledge and put theory into practice.