COVID-19 update: This course will start online and continue on campus later. Read more

What will I learn?

Do you want to work in hospitality, tourism or events? Are you fascinated by the power of marketing? Our Marketing Management for Events, Hospitality and Tourism postgraduate course combines developing your marketing skills with exploring how to apply them to these dynamic industries, giving you specialised expertise for a variety of roles ranging from hotel and business centre management to events companies and marketing positions with major firms.

This marketing course focuses on developing effective marketing management competencies with a range of modules designed to reflect the contemporary environment, including a choice of optional modules to suit your career aspirations. You will interact and engage with leading marketing practitioners and academics as well as having access to a wide range of specific marketing resources.

To put your training into practice, you will have the opportunity to undertake projects in a live marketing context and act as a consultant to develop strategies and marketing plans for clients. In addition, there is the option to boost your industry experience on a six-month work placement, while you can gain a wealth of further skills ranging from video production to livestreaming or podcasting in our brand new Digital Creative Studio.

Which department am I in?

Business, Marketing and Finance

Study options

Full Time (1.5 Years)

Tuition fees
£13,500.00 (13,93,852) per year
This is a fixed fee

*Price shown is for indicative purposes, please check with institution

Start date

27 September 2021, 14 February 2022

Venue

University College Birmingham

Summer Row,

Birmingham,

B3 1JB, England

Entry requirements

For students from United States

Students need to have a bachelors degree from a recognised institution with a grade point average of 3.2 (2.1) and 2.8 (2.2) for entry to Masters degrees. IELTS - Overall score of 6.0 with no less than 5.5 in each component.

*There may be different IELTS requirements depending on your chosen course.

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About University College Birmingham

University College Birmingham provides specialist undergraduate and postgraduate degrees, many of which are accredited by the University of Birmingham

  • Based in the heart of the city of Birmingham
  • Award-winning facilities
  • Accreditation by the University of Birmingham
  • Smaller than average university providing a friendly community