What will I learn?

Modern marketing requires a global mind-set. Today’s marketers don’t just need an understanding of consumer needs, they must be able to communicate to diverse, global audiences and be sensitive to cultural and international differences. At Essex, we equip you with the skills that organisations demand in a complex global economy.On this course, you learn how to analyse and apply marketing strategy theory to develop an understanding of organisations' social, political and cultural contexts. We look beyond the marketing mix to explore the wider implications on the discipline and the challenges marketers face, such as gender stereotyping, marketing ethics and promoting products and services internationally. You develop visual literacy and the capacity to think creatively and independently.MSc Marketing is designed to challenge aspiring and existing marketing professionals therefore you are required to have previously studied or worked in marketing to undertake this Masters degree.

Which department am I in?

University of Essex

Study options

Full Time (1 Year)

Tuition fees

£24,675.00 (26,88,494) per year

This is a fixed fee

*Price shown is for indicative purposes, please check with institution

Application deadline

Expected July 2027

Start date

October 2026

Venue

University of Essex

Wivenhoe Park,

Colchester,

Essex,

CO4 3SQ, Southern England, United Kingdom

Full Time (1 Year)

Tuition fees

£24,675.00 (26,88,494) per year

This is a provisional fee yet to be approved

*Price shown is for indicative purposes, please check with institution

Start date

October 2027

Venue

University of Essex

Wivenhoe Park,

Colchester,

Essex,

CO4 3SQ, Southern England, United Kingdom

Entry requirements

For international students

A 2:2 degree, or international equivalent in one of the following subjects: Marketing, Advertising, Business Administration, Communications, Management. Other degree types will be considered on a case by case basis and applicants may have to demonstrate at least two years' additional relevant work experience in one of the following fields: Advertising, Branding, Communications, Digital and Social Media Marketing, Marketing, Media, Sales.

*There may be different IELTS requirements depending on your chosen course.