MBA - Master of Business Administration in Marketing Analytics: Fees & Entry Requirements at Pace University, USA

MBA - Master of Business Administration in Marketing Analytics

USA

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What will I learn?

Pace University’s MBA in Marketing Analytics from the Lubin School of Business prepares you to lead data-driven strategy in today’s competitive marketplace. As a STEM-designated degree, this program combines core business management with advanced marketing analytics, equipping you with in-demand skills in customer insights, predictive modeling, and digital campaign optimization.


You’ll study in the heart of New York City, where Pace’s strong connections give you access to industry leaders from companies such as American Express, Microsoft, Oracle, and Landor. The curriculum emphasizes real-world learning, with team-based assignments, case competitions, and opportunities to apply data analysis to solve live business challenges.


Whether you’re pivoting into analytics or advancing an existing marketing career, this MBA gives you the analytical tools, strategic mindset, and NYC-based professional network to make a measurable impact in any organization.

Which department am I in?

Lubin School of Business

Study options

Full Time (1 Year)

Tuition fees
$63,375.00 (53,47,199) per year
Housing Security Deposit (paid once): $100.0

*Price shown is for indicative purposes, please check with institution

Start date

August 2027

Venue

New York City Campus

One Pace Plaza,

New York,

10038, Northeast, United States

Full Time (1 Year)

Tuition fees
$63,375.00 (53,47,199) per year
Housing Security Deposit (paid once): $100.0

*Price shown is for indicative purposes, please check with institution

Start date

January 2027

Venue

New York City Campus

One Pace Plaza,

New York,

10038, Northeast, United States

Entry requirements

For international students

  • A personal statement explaining to the Graduate Admission Committee why you would like to pursue the program of graduate study you have chosen. Additional information regarding your academic performance, as well as professional experience, may also be included in the supplement.
  • A resume or outline describing at least the past five years of your employment history and any significant community, professional, or college extracurricular activities.
  • Two letters of recommendation are optional, but strongly recommended. If you choose to submit letters of recommendation in support of your application, letters should be from academic or professional references who can knowledgeably comment on your ability to successfully complete graduate study. Please note that the Graduate Admission Committee reserves the right to require letters of recommendation on a case-by-case basis.
  • All Official Transcripts: Transcripts from every accredited college or university attended (not just the degree granting institution) must be sent either to Pace University, directly from the academic institution electronically or by mail, or forwarded by the applicant in sealed envelopes from the academic institution
  • If you have a cumulative GPA of 3.0 or above for all of your undergraduate work, and you hold a bachelors degree from an accredited institution, you will be considered for admission to any MBA or MS program without submitting a GMAT or GRE score.
  • If you are an MBA applicant who already holds a business-related master's or doctoral degree, you may request a waiver of the GMAT or GRE.

*There may be different IELTS requirements depending on your chosen course.

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About Pace University

With excellent teaching quality, outstanding facilities and amazing internship opportunities, students are given every tool for success at Pace.

  • Top 250 universities in the country (U.S. News & World, 2023)
  • International students from over 120 countries
  • Dually AACSB accredited in business and accounting
  • Student-to-faculty ratio of 14:1
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