BBA Hons Business Administration with Specialisation in Marketing (Bahrain)

University of Strathclyde

Study with usstudy within the internationally-renowned Strathclyde Business School, which has an excellent reputation for teaching, research, and industry connectionsbuild confidence and entrepreneurial abilities while honing practical skills required for success in businessundertake a Leadership Development Programme and enhance skills in decision-making, communication, negotiation, and strategic management.Why this course?Undertake a degree in Business Administration with a particular focus on marketing.Develop a strong understanding of strategic marketing through modules in:consumer behaviourdigital marketingbrand managementretailservice marketingGraduates also develop a strong understanding of business fundamentals required for success, including strategy, leadership, finance, and accounting.AssessmentThe majority of classes involve a final unseen exam which is normally at the end of the semester. This is normally supplemented by individual and/or group coursework.Students normally have one opportunity to be re-assessed for a failed class. Exam resits normally take place during the summer.A range of assessment techniques are used including:business reportscase studiesessayspresentationsindividual and group projectslearning journalspeer assessments